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CMG on Social Media
By Anoush NajarianCMG Board Meeting 2015-04-10
Agenda
Social Media StrategyCMG on Social Media TodayNext Steps
Social Media Strategy
Why? Everyone, young audiences use social media! Reach people where they are!What? Increase our membership and our reach How?
Create and Share Content. Excite! Share Our Passion! Have and Promote Own Collaboration Spaces Engage! Crowdsource Content
Goes hand-in-hand with Membership and Marketing Strategy!
CMG on Social Media Today
Followers and ReachTwitter: 737 - up 213%, all metrics up a lot! Facebook: 540, posts reach up 10x!LinkedIn Group: 1777 - up 22, open groupInstagram: Open Account, 8 followersYouTube: 11 videos Meetup: 5 regions - up 1
Growth as of February 2015 Board Meeting
CMG on Twitter
CMG on Twitter
https://twitter.com/cmgnews https://twitter.com/hashtag/cmg2015
CMG India: https://twitter.com/hashtag/cmgindiaCMG Australia: https://twitter.com/auscmg/
Twitter Progress: 10 Dos and Don’ts
Check out LinkedIn Post on how we grew our Twitter reach: https://www.linkedin.com/pulse/tweeting-performance-scalability-10-dos-donts-anoush-najarian
Twitter Progress: Analytics
Tweet! #FF @adrianco @apodelko @brendangregg @DrQz @garyjlittle @ibmperformance @jkowall @lara_hogan @tameverts @WKuketz @DrZeydy @cmgnews
LinkedIn Post: Tweeting on Performance and Scalability: 10 Dos and Don'ts!
LinkedIn Post: 4 Courses on Performance LinkedIn Post:
29 Meetups on Performance
CMG on Facebook
https://www.facebook.com/ComputerMeasurementGroup
CMG LinkedIn Group
https://www.linkedin.com/groups?gid=125056
CMG on Meetup
Triangle Performance Engineering and Capacity Planning - 33 members, Durham NC, founded March 2015, organizer: Kyle ParrCMG India, Pune Meetup - 49 members, 2 meetups, Founded July 2014, organizer: Santosh Kangane CMG MSP Computer Measurement Group Minneapolis St Paul - 7 members, Minneapolis, MN Founded September 2014, organizer: Tim PlasCMG Australia - 151 members, Melbourne, Australia, Founded October 2013, organizers: Marty Bolger, Michael Foster, Theo AdisSouthwest Computer Measurement Group SWCMG - 91 members, Coppel, TX, Founded March 2013, organizers: MP Welch, Jody Pudlowski, Tom White
How to find Meetups
CMG on YouTube
https://www.youtube.com/channel/UCRTr596TwGgcth7xLf6GqMA (11 videos)Also: CMG Australia channel! https://www.youtube.com/channel/UCb2Ft7t-1igXDdNGshlVsGw (24 videos)
What are we asking for?
Get involved if you can!Maybe: Buffer ‘Awesome’Twitter/Google ‘card’ on websiteBlog on websiteNative Facebook videosHQ tweets/posts
Thank you!
Keep your ideas coming!
CMG Board Discussion Notes
1. Train HQ on tweeting source content2. Social Media 101 with HQ and Board3. Create Twitter/Google card and blog on website4. Topic ideas
a. Tweet on Michaelson, Mullen Award Winnersb. Tweet leading up to webinars c. Twitter lists on specialized topics, e.g. Network
performance5. Review marketing firm strategy; how can they help?