Cision social media tool

By Brandon Poli

Social Media Tool Review

PURPOSE

To inform the audience of a new, powerful social media monitoring tool.

OUTLINE

About Cision Cool Features for Social media

College Integration Pros and Cons Conclusion

www.google/images.com

ABOUT CISION Cision tackles anything

from Social Media to Print Media, Broadcast Media, other Online Media, and Executive News monitoring.

Cision is PR software, which needs to be paid for based on the size and complexity of the company or organization.

“Shaping what the media is going to say starts by knowing what they're

saying. From newspapers to social media, to

journalists and bloggers. Anywhere in the world. So you'll have your finger on the pulse of your latest

coverage. Find out what's being said about you. Monitor your media

coverage, with Cision.”

COOL FEATURES: CONVERSATIONS With Cision software,

clients can talk to their audience and communicate with them 24/7. Cision is a Winner of the CODIE Award for best Social Media Aggregation Service. CisionPoint’s social media monitoring is your key tool to identifying and communicating with influencers. http://us.cision.com/media-monitoring/social-media-

monitoring.asp

COOL FEATURES: COVERAGE

Monitoring with Cision is like no other. With capabilities to monitor over 150 million blogs, social networking sites, forums, opinion sites, top video- and image-sharing sites.

Cision is also the only PR software with full integration to Twitter.

http://us.cision.com/media-monitoring/social-media-monitoring.asp

COOL FEATURES: TRACKING

Cision lets you track many various number in Social Media. Whether it be engagement ranking, number of Twitter followers, vote count, number of comments and much more.

Also it’s easy to show ROI and track the success rate of a companies campaign


COOL FEATURES: TRADITION

Cision also is fully integrated with traditional forms of media. This includes Print, News, and Broadcast.

The impact of the coverage can be monitored with charts and demonstrate the impact of your overall coverage.


COOL FEATURES: CRM

Cision’s social media monitoring and analysis can integrate your social customer relationship management.

With integration to SalesForce.com, users can see at a glance which content is coming from their customers or prospects, and add new contacts, cases and leads.


COLLEGE INTEGRATION

Register your school PR majors only Award Winning Software

used by most firms Student accreditation

proves to employers that students have a comprehensive knowledge

Ready to use it in the workplace

Students may apply for accreditation and receive a certificate

PROS VS. CONS

Pros Cons

Ease of Use Full Integration Various Helpful Features Award Winning Strong Software POWER!!!

Expensive!! $$$ The cheapest option is $300

dollars per month with the highest being $1000 per month.

Not all levels have all features

Pay to play Image on next slide

CONCLUSION

About Cision Cool Features

Conversations Coverage Tracking Tradition CRM

College Integration Pros and Cons

Technology

Cision social media tool