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1 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
Video and Collaboration Marthin De Beer
SVP, Video & Collaboration Group
May 24, 2012
ENGAGE EMPOWERED USER I WANT TO WORK &
LIVE MY WAY! ENGAGE
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 3
T E C H N O L O G Y
F R A M E W O R K
Big Data
Silicon Leadership OpenX
Machine to Machine (IoT)
Mobility Cloud Services (SaaS/PaaS)
New Network Architectures Video
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 4
Today 2015 Cisco
Mobile video traffic
exceeds 50%
Every second, 1 million
minutes of video content
will cross the network
3M Mobile WebEx users
90% of people use
a tablet while
watching TV
There will be 15B
connected devices
50 million phones &
70M+ STBs
2 out of 3 young
professionals want flexibility
to work from anywhere
Business video
conferencing will grow six-
fold
90% Fortune 1000 use
Cisco Collaboration
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 5
GROWTH
Opportunity
• Pervasive Video market
transition
• Transformational experiences
• Network relevance
Portfolio
Mobile
Social Visual
Virtual
MEDIANET
Differentiation Applications
Endpoints
Infrastructure
Network
ME D I A N E T
Video
Entertainment
Video
Intelligence Video
Collaboration
• Medianet as architectural
approach leveraging
Datacenter, Cloud and
Mobility
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 6
Collaboration Entertainment
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 7
Video & Collaboration
drive network, cloud & mobile
innovation
~$8B Revenues in FY11
~20% Cisco total FY11 revenue
Leading Market share in Entertainment & Collaboration
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 8
0%
10%
20%
30%
40%
50%
60%
Enterprise Voice TelePresence Web Conferencing
Cisco
47.0%
CMTS Cable STB IPTV STB
Source: Synergy Research (excludes KTS category) , Wainhouse, ACG NPD, Frost & Sullivan, SaaS Only 1Q’11 is the first ever quarterly view
0%
10%
20%
30%
40%
37.3% Cisco
0%
10%
20%
30%
40%
50%
60%
Cisco 50.9%
0%
10%
20%
30%
40%
50%
60%
70%
57.6%
0%
10%
20%
30%
40%
50%
60%
Cisco 28.2%
0%
10%
20%
30%
40%
50%
47.4% Cisco Cisco
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 9
• Over 1600 patents issued in last 5 years
• 8000+ Engineers
Build
Buy Partner
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 10
Jabber Videoscape Voyager Vantage
TX9000
WebEx & Cloud Medianet
Videoscape Acquisition Suite
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 11
Complexity Interactivity Capacity Experience
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 12
Se
cu
rity
Ma
na
ge
me
nt
Media and Collaboration Services
Media transformation
Session control Policy
Content Management
Video Devices/ Applications
Network Infrastructure
Switching Routing Wireless
Content Distribution Networking Optical Cable
MEDIANET
Quality of Experience
Any to Any
Simplicity
Plug and Play
Scalability, Reliability, Availability
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 13
Transforms the way people, communicate, collaborate,
consume content and entertainment - creating better than
being there experiences.
14 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
Video Entertainment Jesper Andersen
SVP/GM Service Provider Video Technology Group
May 24, 2012
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 15
High bandwidth for next gen Services
0
20
40
60
80
2000 2005 2010 2015
Exabytes
per month
A multi-screen video Experience Managed & Unmanaged Devices
Social TV
Support an increasing variety of services & common experiences –
At any time, anywhere & on any device
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 16
Market leadership in set top boxes and cable modems
Innovation recognized by the entertainment Industry
World class video capability
Broadcast grade video infrastructure
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 17
Multi-screen
“TV Everywhere”
Immersive Content
Experience
Interactive Targeted
Advertisements Network DVR
Videoscape Conductor & Web Services Fabric
Client Network Cloud
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 18
Exciting New
Services Delivered
at a Rapid Beat
On an Open and
Extensible
Platform
Transforming
Installed
Systems
Minimizing
CAPEX and
OPEX
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 19
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 20
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 21
Experiences
• Leading multi-screen UI
design capability
• Advanced TV user
experience
Markets
• Market expansion
• Segment: Satellite
• Geo: Emerging
Technology
• Content protection (CA &
DRM)
• Comprehensive TV
middleware suite
• Cloud video control
software (satellite, cable,
IP)
Whole Solution
/Services
• Whole offer delivery
• Software adaptation
• Customer intimacy
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 22
Transforming how Service Providers and media companies deliver
next-generation video experiences to consumers worldwide.
23 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential.
Collaboration Barry O’Sullivan
SVP/GM Cisco Collaboration Technology Group
May 24, 2012
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 24
WHERE WHO WHAT
#1
Enterprise Voice
#1
TelePresence
& Video
#1
SaaS
Web Conferencing
#1
Unified
Messaging #2
Contact Center
Collaboration Portfolio
50 Million IP
Phones
HCS
Unified Communications
29 HCS Partners
4.6+M End User
Seats
TelePresence
Over 700,000
Endpoints
High Intensity
Collaboration
Customer Collaboration
+5 pts Share v.
Avaya
Cisco Growth
Consistently
Outpaces the Market
Collaboration
Applications
600K Committed
Quad Users
3+M WebEx Mobile
Downloads
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 26
desktop
video
document
sharing
IM
voice
personal
video
immersive
video
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 27
From the boardroom to the
desktop and beyond
For companies of all sizes
Beyond meetings
Beyond communications
to capture, transform and
share
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 28
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 29
MOBILE
VIRTUAL
VISUAL SOCIAL
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 30
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 31
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 32
“Eagle has a highly mobile workforce across the globe. We are pioneering a high performance workplace that provides flexibility by enabling communications from laptops, tablets, and smart phones. With the Cisco Jabber and TelePresence operating from a common architecture, employees can use any of these devices and any operating systems for collaboration, which includes real-time communication methods to improve their productivity.”
Mike Fitzgerald, Managing Director and Head of Information Systems Eagle Investment Systems
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 33
Cisco Jabber for EVERYONE
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 34
1. Big markets with multiple disruption
opportunities
2. Video & Collaboration strong drivers for
networking, DC & Cloud spend
3. Medianet cross-segment video architecture
a key differentiator
4. Videoscape – reinventing the entertainment
experience with the power of
cloud/network/client
5. Collaboration- becoming
mobile/social/visual/virtual in the post PC era
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 35
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential. 36