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Cisco Internet of Everything Customer and Partner Showcase Ken Boal Vice President, Cisco ANZ Aug. 12, 2014

Cisco IoE Panel discussion

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Cisco was joined by four stellar panelists to discuss how far we have come on the Internet of Everything journey in Australia. The panelists were: • Roger Rooney, Senior Manager at Digital Canberra – responsible for leading Canberra’s drive towards becoming a leading digital city • Greg Bader, Chief Business Officer at iiNet – works with cities in Australia like Adelaide and Canbera to roll-out free Wi-Fi, a key enabler of the Internet of Everything • Aaron McDonald, CEO of App La Carte – heads up a company that allows businesses to create apps in hours, enabling rapid adoption of IoE applications • Francis Vierboom, Co-Founder of Propeller Aerobotics – semi-finalist of the Cisco IoE Grand Challenge for his use of Unmanned Aerial Vehicles.

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Page 1: Cisco IoE Panel discussion

Cisco Internet of Everything Customer and Partner ShowcaseKen Boal

Vice President, Cisco ANZ

Aug. 12, 2014

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2© 2013-2014 Cisco and/or its affiliates. All rights reserved.

Roger Rooney, Senior Manager of Digital Canberra and Chief Minister's Directorate at Australia Capital Territory (ACT) Government

Greg Bader, Chief Business Officer, iinet

Aaron McDonald, CEO of App La Carte and formerly executive in Telecom New Zealand’s Digital Ventures Business Unit

Semi-Finalist in the Cisco IoT Innovation Challenge: Francis Vierboom, co-founder, Propeller Aerobotics Pty Ltd

Panelists

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Roger RooneySenior Manager of Digital Canberra and Chief Minister's Directorate at Australia Capital Territory (ACT) Government

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4© 2013-2014 Cisco and/or its affiliates. All rights reserved.

Visit digitalcanberra.com.au

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Greg BaderChief Business Officer, iinet

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6© 2013-2014 Cisco and/or its affiliates. All rights reserved.

Over 300 APs

Outdoor (200)

Indoor (100)

Mobile (10)

Peaks of over 30k users per day

Peaks of over 5000 concurrent users

Analytics being deployed

IoE trials being investigated

Adelaide Free

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Aaron McDonaldCEO of App La Carte

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8© 2013-2014 Cisco and/or its affiliates. All rights reserved.

Things?

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9© 2013-2014 Cisco and/or its affiliates. All rights reserved.

Changing The Consumer Experience

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10© 2013-2014 Cisco and/or its affiliates. All rights reserved.

IOT A Different Mindset

Traditional Product Mindset IOT Mindset

Customer needs

Solve for existing needs Adapt in real time and predict needs

Offering Invest large to build, hopepeople buy it

Product evolves through applications which deliver different experiences over time

Path to Profit Sell the next product or device

Deliver a service experience which creates ongoing revenue and customer value

Control Own the IP , control the supply chain

Personalize the experience, join products together

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Francis VierboomCo-Founder, Propeller Aerobotics

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12© 2013-2014 Cisco and/or its affiliates. All rights reserved.

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13© 2013-2014 Cisco and/or its affiliates. All rights reserved.

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14© 2013-2014 Cisco and/or its affiliates. All rights reserved.

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Open Audience Q&A

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Thank you.