SOCIAL MEDIA FOR YOUR SHOPPING CENTRE

What to expect from

this presentation?

Quick facts on why social media is important.

Erik Qualman, Author, Socionomics

50%

Over

of the world’s population is under

30 years old

Social Media has

overtaken pornography

as the #1 activity

on the Web

YEARS TO REACH 50 million USERS

Radio

38

Years

TV

13

Years

Internet

4

Years

IPOD

3

Years

If Facebook were a country

it would be the world’s

3rd largest

1. China

2. India

3. facebook 4. United States

5. Indonesia

6. Brazil

7. Pakistan

Awareness of Facebook

is close to 100% More than 1 billion people use social networks.

24 of the 25 Largest Newspapers are

Experiencing Record Declines in Circulation

Only 18% of traditional campaigns

generate a positive ROI

90% of people skip ads via TiVO/DVR/SKY

Kindle eBooks Outsold Paper books on Christmas

60 million status

updates happen on

Facebook daily

We no longer

search for news,

the news finds us

We will no longer search for products and services

They will find us via social media

World’s Top 20 largest brands are 25% of search results for the

links to user-generated content

34% of bloggers post opinions about products & brands

Do you know what they are saying

about your mall?

Do you like what they are saying

about your mall? better

Contact us to talk further.

Presentation by @CentreBuzz

#centrebuzz

centrebuzz.co.uk

020 8931 9300