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Benjamin MALARTICProduct Manager & ITSM ConsultantImaKumo
CasinoWThe word’s largest online casino built on ServiceNow
CasinoWan original idea from ImaKumoIdea
• “During the flight to Vegas, I played Blackjack using the seat-back screen, this was terrible…” – Benjamin MALARTIC
• Major observations: Poor User Experience, Slow, “Funless”• So ? Why do not use ServiceNow to build something better
?
The Power of Now: CasinoWan original idea from ImaKumo
CasinoWan original idea from ImaKumoTeam members
• Benjamin MALARTIC– Product Manager & ITSM Consultant at ImaKumo– About ImaKumo: We are an Information Technology company based in Paris with offices in Nantes and Strasbourg
(France), London (UK) and Singapore. Our team offers consulting services, a proven expertise in IT Service Management as well as innovative Cloud-based solutions.
• Dan BLADORN– Technology Analyst at Kohl’s
• Melhem El-ACHKAR– Managing Partner at NCC Solutions– About NCC Solutions : Service Management consulting company based in Munich (Germany). Experts in
implementing ServiceNow and Bomgar solutions.
• Thomas FREGIN– Technical Consultant at NCC Solutions
• Chris BAILEY– Service Desk Administrator at ProHealth Care
Customer
Customer
CasinoWan original idea from ImaKumoAbout CasinoW
• Built in 11 hours using SDLC Scrum• Customer-centric Portal
– Play to Blackjack– “How to play” knowledge articles– FAQs to use the portal– Events information and registration– Social features : Live feed, Badges – My Account : Orders / Incidents, Buy coins, etc.
• Casino back-office built with App Creator– Blackjack 21 (History of played games, Reporting features, Easy setup)– Coins Management (History of players orders, Coins distribution system to engage players)– Event Management (Manage events through workflows + Attendees registration system)– Loyalty Programs (Gamification using Badges)
• Reuse of Service Automation Suite’s Apps– Knowledge Base (“How to play” and “FAQs”)– Service Catalog (“Ask for help”, “Buy coins” and “Register to an event”)– Social IT (Develop interactions between players)– Reports and Home Pages (Gain visibility on Casino activities)– Incident Management (Customers can submit incident if they have an issue or a question)
Customer-centric Portal
CasinoWan original idea from ImaKumoPortal
• Home page
CasinoWan original idea from ImaKumoPortal
• Blackjack: home-made rules !
- Click on Start Game to gamble
CasinoWan original idea from ImaKumoPortal
• Blackjack: hit, stand and win !
Data up to date using Ajax calls
- « Deal » to start a new round- « Hit » and « Stand » to
manage your hand
Several messages displayed dynamically during the round
CasinoWan original idea from ImaKumoPortal
• How to play: a deep-dive in the blackjack’s Knowledge!
CasinoWan original idea from ImaKumoPortal
• Events: Submit a registration request and follow the validation process
- Select one or several incoming events
- Click on « Register » to be and the attendee list
CasinoWan original idea from ImaKumoPortal
• Community: stay tuned with Live Feed !
CasinoWan original idea from ImaKumoPortal
• My account: Buy coins, take as many as you want !
CasinoWan original idea from ImaKumoPortal
• My account: Submit an incident and Follow your tickets
CasinoWan original idea from ImaKumoPortal
• My account: Become a Blackjack Veteran by winning your badges !
Casino back-office built with App Creator
CasinoWan original idea from ImaKumoCasino back-office
• AppsGames history and Reports- List of each game and associated rounds played- Homepage with several reports on the Casino activity
Easy setup- System properties to edit the « hardcoded » value of the home-
made rules
Transactions- History of “Buy coins” orders- Amount of Coins available by player
Coins Distribution- Offer free coins to targeted player (gamblers, etc.)- Validation workflow with Sales Director approval
Event Management- Event calendar with incoming events- Manage and organize an event (workflow with several “Event
tasks” which need to be completed )- Attendees list for each event with a validation process
Loyalty Programs- Badge definition (image, number of games required to win it)- List of badges distributed
CasinoWan original idea from ImaKumoCasino back-office
• Blackjack 21!
Games history and Reports
Easy setup
CasinoWan original idea from ImaKumoCasino back-office
• Coins Management
Transactions- History of “Buy coins” orders- Amount of Coins available by player
CasinoWan original idea from ImaKumoCasino back-office
• Coins Management
Coins Distribution- Offer free coins to targeted player
(gamblers, etc.) using the Coin Distribution Request form
- Validation workflow with Sales Director approval
CasinoWan original idea from ImaKumoCasino back-office
• Events Management
Event details
Attendees list and Event tasks
Display the workflow to see the progress
Event calendar with incoming events
CasinoWan original idea from ImaKumoCasino back-office
• Loyalty programs
Loyalty Programs- Badge definition (image, number of games required to win it)- List of badges distributed
22
CasinoWan original idea from ImaKumoSo…What Did You Think?
Liked it ? Vote for US
Live Demo and FREE coins at hackathon booth during lunch.Come and play ! – The CasinoW Team