Caleb Brown: a user-centered information professional: work samples

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Caleb Brown dba Problem

Laboratories: Recent Work Presented in Reverse

Chronological Order, With Annotations

PJA: New Connectria Website 2/10 – 3/10

•  Major redesign merging two web properties –  Sitemaps –  Requirements gathering –  Content inventory –  Usability test and findings –  Wireframes

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Cramer: Large Pharmaceutical Websites – 11/09 – 3/10

•  Was IA of record for launch of major cobranded therapy –  Wireframes, sitemap, functional spec, interaction model, navigation model,

process flows, client presentation

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Cramer: Haemonetics Dashboard 12/09

•  New interaction model for blood management web software –  Wireframes –  Lite graphic composites –  Collaboration with visual designer –  Oracle integration guidance

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Whatʼs What LLC: New Feature Definition – 10/2009

•  Flowcharting •  Wireframing •  Presenting

–  Design department review –  Stakeholders –  Executives

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Whatʼs What LLC: Identity System – 9/2009

•  Pre-offset stationery optimization and “vectorization”

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Whatʼs What LLC: Code Prototyping – 8/2009 – 9/2009

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•  New clean semantic code for translation to Drupal •  Main site templates as well as marketing demo

–  Verbatim from design lead: “you SO SAVED OUR BUTTS with the demo work, and every time someone opens it they get all giddy and excited.”

Fidelity Inc.: HR + Payroll Application 6/2009 – 11/2009

•  Provided user experience and graphic production services to five Agile teams

–  Wireframes –  Design guidance –  Icon creation

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Airfarewatchdog.com: Major Refresh Wireframing - 7/2009

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•  Polished wireframes –  Just enough detail for discussion, revision and transition to next design

phase –  Formatted landscape on legal-sized paper in MS Word for maximum

portability –  Highlighted interactions –  12 update cycles (wireframes were used to work through business priorities) –  Verbatim from product manager: “Thanks again for all of your hard work on

this, itʼs going to be amazing when we are done!”

Airfarewatchdog.com: Refreshed Design Whiteboarding - 6/2009

•  Collected ideas without censorship and drew in real time. Externalized the thoughts of the client

–  Goals were to: •  Work quickly •  Confirm whatʼs been said •  Explore alternates •  Get “bad” ideas out there for examination •  Feedback to team ASAP

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Whatʼs What LLC: Business Strategy Definition – 4/2009

•  User research fed persona creation, sitemap, and use-case development

•  “Lifecycle” diagramming helped business stakeholders understand long-range value for users, and staged evolution of relationship to the product

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MIT dept. of Brain and Cognitive Science: Logos – 4/2009

•  Child-friendly –  Appealing, bright, simple

•  Based on a stuffed monkey toy •  Or kidsʼ “How to Draw” books by Ed Emberly •  Multiple uses

–  Web –  Literature –  Parental communications

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SpindleLaw: Beta Site ImprovementsUse Case Articulation – 4/2009

•  Heuristic review –  Best-practice social-computing interaction analysis

•  Matrix mapping three user profiles to three categories of user need –  Begins to connect kinds of use with kinds of affordances

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Cramer: Contract UE Work 12/2008 – 3/2009

•  I augmented ongoing UX efforts with: –  Concept Mapping –  Sitemapping –  Heuristic analyses –  Content inventories

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