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Before we begin (survey)

Building your WordPress business WordCamp Boston 2013

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If you're like me, you love WordPress and leverage it to make yourself a tidy living from it. Over the last year, I've had the unique opportunity to interview WordPress entrepreneurs that create some amazing stuff. It's their lessons of success and failure that will teach us to become better at this craft.

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Page 1: Building your WordPress business WordCamp Boston 2013

Before we begin (survey)

Page 2: Building your WordPress business WordCamp Boston 2013

The Web designer The no contract The $500 client

Page 3: Building your WordPress business WordCamp Boston 2013

Matt Medeiros

• Matt Report WordPress business podcast mattreport.com

• Co founder Slocum Studio slocumstudio.com

• Producing the #1 WordPress podcasts & web shows

Page 4: Building your WordPress business WordCamp Boston 2013

Building your WordPress business

Page 5: Building your WordPress business WordCamp Boston 2013

Freelancer Career Entrepreneur

Page 6: Building your WordPress business WordCamp Boston 2013

Who are you?

Page 7: Building your WordPress business WordCamp Boston 2013

Intrinsic skills vs your “I can”

Define your goals

Say no

Page 8: Building your WordPress business WordCamp Boston 2013

say no a lot

Page 9: Building your WordPress business WordCamp Boston 2013

Bill EricksonBillErickson.net

Page 10: Building your WordPress business WordCamp Boston 2013

12 in queue x $2.5k = $30k

• Convert this to annual

• Focused on Genesis

• Systems like a boss

• Collects data and analyzes

Page 11: Building your WordPress business WordCamp Boston 2013

Cory Miller iThemes.com

Page 12: Building your WordPress business WordCamp Boston 2013

Million dollar WordPress business

• Services, products & education

• Multiple streams of revenue

• Constant R&D

• A passion for his team & customer service

Page 13: Building your WordPress business WordCamp Boston 2013

Jose Caballer The Skool

Page 14: Building your WordPress business WordCamp Boston 2013

“Behaving like an agency and looking like an agency will land you bigger clients”

• $100k+ client work

• Slow the client down

• Create a process that works for both of you

• Charge more for your roles

Page 15: Building your WordPress business WordCamp Boston 2013

Chris Lema ChrisLema.com

Page 16: Building your WordPress business WordCamp Boston 2013

Excellence Consistence

Present

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More traffic More money

Getting better

Page 18: Building your WordPress business WordCamp Boston 2013

$ = focus and consistency $$ = sell on value create product

$$$ = engage & connect

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say no a lot (the common thread)

Page 20: Building your WordPress business WordCamp Boston 2013

To yourself To the wrong client To the wrong product To the distractions To the haters

Page 21: Building your WordPress business WordCamp Boston 2013

The WordPress economy is still growing and there’s room for you.

Page 22: Building your WordPress business WordCamp Boston 2013

Thank You! MattReport.com

@mattreport