How to leverage IBM Watsonfor visual analysis.

BUILDING AN IMAGE RECOGNITION SERVICE

TODAY’S EXAMPLE

Image analysis platform using IBM Watson

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TIPPING POINT

A quick note…

Computer vision is 1 of the 2 critical technologies that will allow artificial intelligence empower our world in

ways we’ve only dreamed of.

(Computer speech is the 2nd)

BACKGROUND

THE PROBLEM

We live in a visual world, yet capturing useful information from images has historically required

human vision — which can be slow and costly.

THE QUESTION

But if we could extract that useful information through computer vision, it could provide invaluable

insight for our businesses.

THE SOLUTION

An intelligent visual recognition service that automatically analyzes and identifies objects and

scenes in image files (video, etc.).

COMPONENTS

IBM WATSON

Model

Production Images

Classifier Application

TrainingImages

HOW IT WORKS

Object & scene recognitionWatson Visual Recognition

PRICING

Free tier● 250 images/day + one custom classifier (train 1000 images)

Production● Image Tagging — $0.002/image● Face Detection — $0.004/image● Training — $0.25 USD/Event● Custom Tagging — $0.004/event● Custom Model Storage — $10.00/mo

THE GUIDE

STEP BY STEP GUIDE

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CREATE THE APPLICATION

CREATE THE CLASSIFIER

FIRE IT UP

CUSTOM CLASSIFIER

USE YOUR POWER FOR GOOD

“With great power comes great responsibility.”

~Voltaire

APPLICATIONS

CONTEXT

Works for all businesses.

Digital Physical

VISUAL PRODUCT SEARCH

http://slyce.it/technology#how-it-works

VIP TREATMENT

A top customer walks into your store.The system instantly recognizes them, issues a personalized greeting, and alerts an attendant.

And/or…

Allows you to track store visits just as we track web visits in Google Analytics (faces vs. IP addresses).

VIP TREATMENT

consumerreports.org/privacy/facial-recognition-who-is-tracking-you-in-public1

PRODUCT SENTIMENT

popularmechanics.com/technology/a18636/facewatch-facial-recognition-identify-criminals

Analyze how people react to your product.

INFRINGEMENT MONITORING

Keep an eye out for trademark and

copyright infringement.

ENDLESS USESManufacturing● Ensure products are positioned correctly on an

assembly lineVisual auditing● Monitor for compliance or deterioration in fleet of

trucks, planes, or windmills● Train classifiers to understand what defects look

likeInsurance● Rapidly process claims by classifying images of

claimsSocial listening● Track buzz about your company on social media

Security● Monitor for activity, instantly classify objects as

threat or not

Social commerce● Use an image of a foot dish to find out which

restaurant serves it and find reviews● Use a travel photo to find vacation suggestions

based on similar experiences● Use a house image to find similar homes that are

for saleRetail● Take a photo of a favorite outfit to find stores with

those clothes in stock or on sale● Use a travel image to find retail suggestions in that

areaEducation● Create image-based applications to educate about

taxonomies● Use pictures to find educational material on similar

subjects

CLOSING

WHAT ARE YOUR THOUGHTS?

Building a visual recognition platform— and its uses.

UNLEASH YOUR BUSINESSEMBRACE EXPONENTIAL

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