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In this new world of working social, it’s no longer acceptable for Intranets to simply link to tools and resources. People expect engagement for real adoption and improved productivity. In this session we’ll look at gamification techniques, social engagement including Yammer integration as well as techniques to increase adoption through a richer interface. We’ll dig into what success looks like with the Top 10 successful Intranet Portals report as a resource as well as recent AIIM data around success and failures in SharePoint deployments. During this webinar, Joel will demonstrate how to engage portal users, gain insights on portal usage and use these insights to improve the portal. He will look at gamification techniques, social engagement including Yammer integration as well as techniques to increase adoption through a richer interface. About Joel Oleson: Joel is a social media strategist, new media mobile guru and global SharePoint evangelist. He is well known in the SharePoint community as an enthusiastic trainer, evangelist and architect, and he maintains a popular blog. Joel is a frequent speaker at popular technical conferences, such as Microsoft TechEd, and often presents to local SharePoint user groups.
Citation preview
Boosting Productivity Through Successful Engaging SharePoint Portals
Joel Oleson@joeloleson
Yarin Negri@cardiolog
Recording: http://www.intlock.com/intlocksite/productsandservices/video.asp?vid=9WaX_up6EXY
SharePoint Joel@joeloleson
• First SharePoint Admin• #1 SharePoint Influencer 2012 by Forbes
Columnist• Voted Most Popular SharePoint Blogger
2012 • Epic Traveler - TravelingEpic.com – Speaking
and Traveling to over 140 Countries
2
Agenda
• The Mission and Purpose• The Difference is the Destination• The Strategy• The Crew• The Success
The Mission
• What are the goals?• What resources are required to
achieve the goals• How will you determine and
measure success or failure
5 Characteristics of Purpose• Participant magnetism: Motivate people to participate, build
within them a compelling need to participate. If you have to create interest among users, you've chosen the wrong purpose.
• Community draw: resonate with enough people to catalyze a community and deliver robust user-generated content. The best communities are heavily unbalanced - community contributes far more content than the supporting enterprise
• Organizational value: The purpose should have a clear business outcome. This is the "what's in it for the organization" clearly measured and shared with the community as feedback and motivation
• Promoting evolution: Select purposes that you and the community can build on
• Low community risk: Choose low risk over high rewardGartner 2013 “Characteristics of Purpose”
Intranet Evolution
AIIM Infographic based on 2012 & 2013 SurveyBuilt for Salient6.com
Harsh Reality
31%feel they have only achieved
a basic deployment compared to their
original ambitions...
AIIM 2012 Survey
Provide and Pray…• Although social technologies are employed by
70 percent of organizations…
Gartner, Inc. said most social collaboration initiatives fail because they follow a worst practice approach of "provide and pray", leading to a 10 percent success rate.
Why Social Collaboration Fails
Social collaboration initiatives that have a clear and compelling purpose from the outset tend to succeed. While this may seem obvious, the vast majority of organizations treat collaboration as a platform decision, rather than a solution to a specific business problem or a route to a desired outcome.
-- “Gartner Says the Vast Majority of Social Collaboration Initiatives Fail Due to Lack of Purpose”http://www.gartner.com/newsroom/id/2402115?goback=.gde_3904592_member_237431818
Engaging Ideas… Shared from SPYAMBrand it• Company brand and culture• Responsive Web Design• Simple Navigation: Easiest place to start for a search or browse• User Contributed Ideas• Scorecards and Dashboards / IT Uptime / Project Status• FavoritesContent is King• Classifieds• Cafeteria/Lunch Menu• Quick Poll / Survey• Quotes/ Tips• Most Popular/Top Rated/Most visited – Bubbled up Content search
rollup• Data mine the most popular links and expose content
Marketing Campaigns• CEO Blog/Video• Highlights/Featured Articles• Official and Department and Market/RSS/subscription based news• Public Press Releases• Community/Social feeds/Company twitter feed• Employee of the month/ Featured Employee• Benefits/ Employee Discounts• Games: Find Easter egg, Match employee to name, Dilbert / XKCD ComicCompelling Features and Widgets• People Search/Expert Finder/Phone Number list• World Clock/Stocks/WeatherCompany Content• Employee-centric content which impact employee life cycle such as important
forms, payroll links, reimbursements and opinion polls.• Policies• Online services/Tools/Apps• Culture reflected• Dynamic Content/Navigation/Relevant Contextual Personalized / Personal KPI
dashboard• Make it everyone’s home page
Predictive Search
Global Navigation and Notifications
Notifications example from CRN Solutions
“Feature Bar” built by Darin Dickey, Lance and Jared Buttars
Easy to Use Navigation
Mobile - Responsive Design
http://responsivesharepoint.codeplex.com/
The Difference is the Destination!
Leader Boards and Trends
Dev by Beezy.net
Featured Articles, Events and Blogs
CEO Blog, Chats
Likes & Comments
Dev by Beezy.net
Featured Apps
Predictive Results
Top Intranets Report
SharePoint Leader Board
Leaderboard Example on Yammer
Who is in the Crew?
Team + Skills is Critical
It’s not possible to piece together a first-rate intranet that informs and motivates employees and increases productivity and sharing unless you have the staff to design, develop, deploy, write, manage, and govern. It’s not fair to ask a tiny team to take on an endeavor as great as designing and managing an intranet, even if you are “simply deploying” an out-of box solution.
- Norman Nielson “Top Intranets Report 2013”
Out of Box = Not an Engaging Intranet
Plan for design customization and development to make SharePoint work well for your organization. It’s a misconception that any out-of-box product will be great for an organization; such products typically require considerable design and development work.Indeed, you might need to hire external resources to help with development.
- Norman Nielson “Top Intranets Report 2013”
04/10/2023 CONFIDENTIAL 27
The Team Running SharePoint lacks the experience to be successful
“Lack of expertise to maximize its usefulness” is given as the biggest on-going business issue
How to fix this…
AIIM 2012 Survey SharePoint: un-planned, under-developed and but not un-popular
Engage & Build Community
Learn from Success or Failure
Q&A
