Can the Cloud solve my data warehousing challenges?

Bob MugliaCEO, Snowflake Computing

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What exactly is a cloud?

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a style of computing in which scalable and elastic IT-enabled capabilities are delivered as a service using Internet

technologies

Source: Gartner

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Private or Public?

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On-demand capacity for new

projects

Converted TBs of archive image data to

modern formats

Delivering scalable new

services

Service for efficient storage and

management of financial data

Datacenter decommissioning

Migrated private datacenter to cloud

ways public cloud are being used

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What cloud modelshould I use?

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PaaSPlatform

applicationinfrastructure(middleware)

IaaSInfrastructure

compute +networking+storage

SaaSSoftware

providerdeliveredsoftware

Source: Gartner

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How does this apply to data warehousing?

Vendor-managed

Optimization, tuning,

maintenanceDatabase software

Datacenter & Hardware

On-premiseCustomer-managed

IaaSInfrastructurePaaSPlatformSaaSSoftware

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Can a cloud data warehousescale to meet my data needs?

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CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

Traditional Data Warehouse

compute and storage

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

Cloud

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How can I work withmachine generated data?

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structured data + semi-structured data

• Transactional data

• Relational• Fixed schema• Dominant in

traditional environments

• Machine-generated

• Non-relational• Varying schema• Most common in

cloud environments

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Is the cloud secure?

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data security

• Two-factor authentication

• Data Encryption• Granular access

control

• Process & procedure

• Audit and certification

Established Best Practices

Only in the Cloud

• Software always up to date• Online upgrade• Scalable logging and auditing

services+

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Is the cloud reliable?

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availability

Data Storage

Compute

Cloud Services

Availability Zone Availability Zone Availability Zone

Load balancer

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

CPU

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Can I save money usingthe cloud?

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$Yes!

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Should I use the cloudfor my data warehouse?

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what can happen when you do

fraud detection company

“Snowflake enables us to unlock large datasets to

make it possible for business analysts,

developers and account managers to ask their

own questions directly of the data.”

gaming company

“It’s now possible to have all of our teams

working with data in one system, without worrying that one group or job will

impact another.”

online advertising technology company

“Instead of spending an hour waiting for a

response, we get it in 5 minutes with Snowflake. So we can spend more time interpreting the

result or white-boarding harder questions”

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It’s worth a try…

Learn more at snowflake.net