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Webinar: blueKiwi with AIIM the actual recording is at http://tinyurl.com/6rwrdj
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All the way from “Royal Ascot”…
Rob GrayUK Country Manager
Agenda
• Introduction• The world of Web 2.0• What does this mean for the
Enterprise?• Measuring Benefits• Making it happen
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blueKiwi Software - who are we?
• Founded in 2006• Blue chip references• Unmatched Enterprise 2.0 expertise• Strong partners – Microsoft, Alcatel-Lucent,
Sinequa, ATOS, Logica, Unilog• Financed by SOFINNOVA (San Francisco & Paris)• Experienced Management
“The leading European provider of Enterprise Social Software”
Some of our Customers
QUICK POLL…
Web 2.0 ?
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The Participative Web
What does this mean for us?
People have different behaviours
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The participative enterprise
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It’s not about technology
PEOPLE + CULTURE
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Why do it?
• Innovation– Share New ideas– Creating a culture of innovation
• Eliminate ineffective use of email– Q&A– ‘Reply All’ conversations
• Connect Distributed and Virtual Teams– Expertise location– Connecting people in different places– Improves communication in large project teams
• Staff: attraction and retention– Attracting new talent– Retaining talent– Using retired talent
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How to do it…
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Start with people….
and have an objective
Distributed Teams = Communities
GM
CEO
HR
Finance
IT
Corporate Marketing and Sales
GMSales
Marketing
IT R&D
GMGM
Sales
Marketing
IT R&D
Sales
Marketing
SalesMarketing
Sales MarketingGM
People networks & Communities
FinanceGM
CEO
GM
GMGM
Sales
Marketing
HR
IT
IT
R&D
Corporate Marketing and Sales
Sales
Marketing
IT R&D
Sales
Marketing
Sales Sales MarketingMarketingGM
Exec communityExec community
People Networks and communities
Sales
Marketing
HR
Finance
IT
IT
R&D
Corporate Marketing and Sales
GM
CEO
Sales
Marketing
IT R&D
GM
Sales
Marketing
GM Sales Sales MarketingGMGM
Marketing communityMarketing community
Internal and External
Sales
Marketing
HR
IT
IT
R&D
Corporate Marketing and Sales
GM
CEO
Sales
Marketing
IT R&D
GM
Sales
Marketing
GM Sales Sales MarketingGMGM
R&D communityR&D community
Customer communityCustomer community
AlumniAlumni
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It’s not about technology
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It’s about…
Sharing ideasIdentifying ExpertiseBecoming more agileBeing more competitiveGetting the most out of peopleBuilding virtual teams
And as people work together…
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Extract the valuable knowledge
What are the “noisiest”
conversations in the whole
organisation?
Who contributes the most in
the UK community?
What is the “most
viewed” topic at the
moment?
Who works with who?
Who is an expert in biofuels?
Who adds
value to their
teams?Whose
contributions is the CEO reading?
Show me everything that
John has contributed
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What about information management?
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Creating information…(everyone can author)
Control: using channels (taxonomy)
Sales
Prospects
Renewals
Proposals
R&D
Products xyz abc
Ideas
widgetX profiles supply competition China IT innovation climate change
election biofuels uranium Shareholder value press
Empowerment: using tags (folksonomy)
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Consuming information…(avoiding overload)
Sales
Prospects
Renewals
Proposals
R&D
Products xyz abc
Ideas
widgetX profiles supply competition China IT innovation climate change
election biofuels uranium Shareholder value press
Subscribe via RSS or email
All conversations about “uranium” published to the “R&D ideas” channel in the “
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bubble-up interesting things
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At blueKiwi we call this ‘decibels’
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Manual ranking/ratings don’t work in the Enterprise…
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This needs to be implicit…
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Content is interesting if…people read, comment or bookmark it.
Content is more interesting if…an *expert* reads, comments and bookmarks it..
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Return on Investment
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Not always a financial return…
How will it improve the org?How will you measure that?
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Examples…
Benefits Metrics
♯ good practices identified♯ best practices published♯ industries benefiting from practiceTime to 1st orderSales cycle timeSales staff ramp up timeSales team turnover
Benefits
• Reduction in physical meetings (cost and time)
• Rapid response to competitive threats
• Faster answers to questions
Your Measurables – you decide!
examples…• Ineffective use of email
– Reduction in personal email volume– Turnaround time
• Distributed and Virtual Teams– Faster time to market– Faster process time
• Staff: attraction and retention– Staff Turnover rate– Employee satusfaction– Alumni engagement
• Innovation– Number of patents– Funding allocation for New ideas– Culture of innovation
Making it Happen
Start SmallHave an objectiveStart with peopleDrive participationMeasure usageUnderstand usageReviewExtend/ExpandLearn from success AND failure
Example of participation analysis
How can blueKiwi help you?
Enterprise 2.0 Diagnostic
• £25K - 6 months• Analysis of culture, usage profile,
potential adoption, benefits and costs• Recommendations and implementation
plan
email me – [email protected]
