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How to customize a bleam?
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HOW TO CUSTOMIZE A BLEAM
?
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The Bleam The smart logo
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The Bleam
How to customize a bleam?
Easy, creative, and powerfull
Key points : • next generation of 3D tag
• innovative mobile services
and new lines of interactive communication
• adapted for business uses
• new social tool for every social network user
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The Bleam
How to customize a bleam?
How to begin ? • connect to the bleam manager http://manager.ubleam.com
• create your first bleam in the Studio
• download the bleam and print it
• or continue your customization with the SVG format with Illustrator
• download the Ubleam application to scan your bleam : http://bleam.it
Easy, creative, and powerful
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The Bleam
How to customize a bleam?
The Bleam Studio
Customize the bleam by uploading an image
Download the bleam in PNG or SVG format
Change the color of the external ring and of the
background
Insert an explicative text block concerning
the downolading of the Ubleam application
How to customize a bleam?
Access instantly to a mobile and interactive content 2
Scan the bleam with the Ubleam application on your smartphone 1
CONGRATS
You are the winer
of our game !
The Bleam
Ubleam application
How it works? The structure
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How does it work ?
How to customize a bleam ?
Reference point
Coding points
Outer margin
Ring (also called crown)
Bleam Rule #1: the margins should not be removed otherwhise the bleam won’t
fully work
Inner margin
Fundamental structure
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How does it work ?
How to customize a bleam ?
Inactive point
Active point
Bleam Rule #2: active points must be the same brightness as the ring.
Brightness
Ring
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How does it work ?
How to customize a bleam ?
Brightness
The active points (white) have not the same brightness as the ring unlike the inactive points (blue)
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How does it work ?
How to customize a bleam ?
Contrast
Bleam Rule #3: inactive points have to be brighter than the active
points.
Inactive point
Active point
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How does it work ?
How to customize a bleam ?
The inactive points are darker than the active points
The inactive points are brighter than the active points.
Active point
Inactive point
Contrast
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How does it work ?
How to customize a bleam ?
The active points (orange) are not the same brightness as the external ring (pink)
The active points (pink) are the same brightness as the external ring (pink)
Tips : when you want to inverse the colors of your bleam, make sure that the active points are the same brightness of the crown.
Negative effect
Basic
Customization Color changes
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Basic Customization
Color changes
How to customize a bleam ?
Raw bleam Customized bleam Customized bleam
with a logo
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Basic Customization
Color changes
How to customize a bleam ?
Bleam Rule #4: colors can be changed respecting brightness and contrasts
Customization Gradients, shape changes and decoration
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Customization
Gradation
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Bleam Rule #5: it is possible to use a color gradiation if it is not too contrasted and it is better to have the part of the gradient at the level of the reference point.
Customization
Shape changes
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Bleam Rule #6: points can be reshaped respecting minimum size (>50%) and neighbor points. The external ring cannot be changed.
Tips : dowload your bleam in SVG format through the Bleam Studio to customize it in Illustrator.
Customization
Shape changes
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Bleam Rule #7: the reference point can be changed only and only if it respects some technical criteria! It has to be: • in the center of the crown • large enough (the same diameter as the initial round form) • at the same place as the initial reference point
Customization
Shape changes
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Initial reference point’s form is not respected, points don’t respect the minimal size and neighbor points.
Customization
Decoration : background
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The background is too dark, the active points cannot be correctly read.
The background is enough transparent to read correctly the active points.
Customization
Decoration : image background
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The background is too dark, the active points are not easily readable, and the inner edging was removed.
Some examples
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Some examples
How to customize a bleam ?
Go to the Pinterest board
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Some examples
How to customize a bleam ?
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Some examples
How to customize a bleam ?
The bleam offers endless creative alternatives and many ways to adapt your logo and images.
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Some examples
How to customize a bleam ?
