23
Beyond Augmented Reality: Ubiquitous Media Experiences Gene Becker twitter @genebecker [email protected]

Beyond Augmented Reality: Ubiquitous Media Experiences

Embed Size (px)

DESCRIPTION

Gene Becker's talk on Ubiquitous Media at ARE2010, the first Augmented Reality Event on June 3, 2010.

Citation preview

Page 1: Beyond Augmented Reality: Ubiquitous Media Experiences

Beyond Augmented Reality: Ubiquitous Media ExperiencesGene Beckertwitter @[email protected]

Page 2: Beyond Augmented Reality: Ubiquitous Media Experiences

a view from 10 years ago Cooltown: web-based mobility & ubiquitous computing

1. Rampant diversity of mobile and embedded information products, wireless and wired communication

networks, and rich media content will be the norm, fueling an explosion of novel and sophisticated services to feed

user and business demand for everything Net.

2. The future network environment is the web. In contrast to tightly held proprietary

platforms, the web is an open, extensible, heterogeneous, standards-based network infrastructure for delivery of

services. More importantly, web protocols and conventions are already understood by almost every network,

computer and software developer on the planet. These key characteristics of openness and widespread acceptance

will continue to be the basis for a thriving global marketplace of ideas, products and services.

3. Everything has a web presence. People, places, and things in the physical world will have

increasingly complex online representations, allowing them to participate in web services. They will become first-

class citizens of the web. This will enable services to become more personalized, more spontaneous, and more

responsive to the wide variety of contexts in which people live their lives.

4. Bridging the physical and online worlds will bring the benefits of web services to the

bricks-and-mortar world where people still live most of their lives. In turn, online environments will be enriched by

access to physical places and devices, and to people that don't sit quietly at their desks.

5. Connected ecosystems of service providers will link together in creative and

productive ways; a new paradigm will emerge as diverse services are woven effortlessly together.

Page 3: Beyond Augmented Reality: Ubiquitous Media Experiences

Digital media

Mobile

Tagging

Cloud services

Sensing

Imaging

Social media

Displays

2000 - 2020

Storage

MMO platforms

Nano3D printingPower

Robotics

Gesture

Augmented reality

Wireless

Bio

the world is our platform (and AR is just one aspect)

Page 4: Beyond Augmented Reality: Ubiquitous Media Experiences

If the world is our platform,what is our medium?

Page 5: Beyond Augmented Reality: Ubiquitous Media Experiences

hypothesis:

“ubiquitous media”(ubimedia)

Page 6: Beyond Augmented Reality: Ubiquitous Media Experiences

What is the shape of ubiquitous media?

MobileConnectedEmbeddedEmbodied

SocialMultisensory

ContextualPhysical

Experiential

Page 7: Beyond Augmented Reality: Ubiquitous Media Experiences

magic lenses

[video]

Layar demo video: http://www.youtube.com/watch?v=b64_16K2e08

Page 8: Beyond Augmented Reality: Ubiquitous Media Experiences

invisible stories

[video]

Metaio demo video: http://www.youtube.com/watch?v=HFyqRiA33ik

Page 10: Beyond Augmented Reality: Ubiquitous Media Experiences

transmedia universes

crafts

clothes stickers

cardgames

toys

games

televisionvideo

movie posters

websites

bookssocial

Page 11: Beyond Augmented Reality: Ubiquitous Media Experiences

embodied interaction

sensor

physical integration

embodied interaction

media + user interaction

embedded system

wireless PAN

media services

transmedia marketing

personal data services

participatory media

game mechanics

locative media

extension to new platforms

Page 12: Beyond Augmented Reality: Ubiquitous Media Experiences

Siftables, Sixth Sense (MIT Media Lab)

tangible media

Page 13: Beyond Augmented Reality: Ubiquitous Media Experiences

http://www.flickr.com/photos/bekathwia/sets/72157604624771620/

“A Tribute to Leah Buechley” Embroidery and Lilypad Arduinoby Becky Stern

mixed media

Page 14: Beyond Augmented Reality: Ubiquitous Media Experiences

but what about…?things that tell stories

Page 15: Beyond Augmented Reality: Ubiquitous Media Experiences

cyborg senses

image credits: flickr/yog, Quinn Norton

Page 16: Beyond Augmented Reality: Ubiquitous Media Experiences

urban storyscapes top down approach

Amsterdam Smart City

Shenyang

New Songdo City

Page 17: Beyond Augmented Reality: Ubiquitous Media Experiences

urban storyscapes bottom up approach

Oakland Crimespottinghttp://oakland.crimespotting.org

iSee Manhattanhttp://www.appliedautonomy.com/isee.html

Amsterdam REALTIMEhttp://realtime.waag.org/

Pigeon Bloghttp://www.pigeonblog.mapyourcity.net/

Common Sensehttp://www.communitysensing.org/

Page 18: Beyond Augmented Reality: Ubiquitous Media Experiences

the street (view) as performance platform

Street With A View http://www.streetwithaview.com/

Page 19: Beyond Augmented Reality: Ubiquitous Media Experiences

something to watch for

Page 20: Beyond Augmented Reality: Ubiquitous Media Experiences

Great experiences are the killer app for the real world

Page 21: Beyond Augmented Reality: Ubiquitous Media Experiences

what makes a compelling experience?

Challenge/

Expression

Drama/

Sensation

Dimensions of

Compelling Experience

Social

Physical / Mental

Challenge

Self-Expression

& Creativity

Physical Stimulation

(sights, sounds, touch…)

Mental / Emotional

Stimulation, Imagination

Bonding, Sharing &

Cooperation

Competing

with others

see also: Flow and the psychology of

optimal experience (Csikszentmihalyi)

ref: Hull, Reid “Experience Design for Pervasive Computing”

Page 22: Beyond Augmented Reality: Ubiquitous Media Experiences

want more?

Exploring playful experience design with AR, sensors, physical computing, social mediascapes & transmediastorymaking.

Follow @ubistudio for updates

In theaters this summer!

Page 23: Beyond Augmented Reality: Ubiquitous Media Experiences

AR history: sub

Gene Beckertw: @genebeckerweb: www.lightninglaboratories.commail: [email protected]

Lightning Laboratories provides Research and Consulting in augmented reality, ubiquitous computing, social media and the Internet of Things

Questions?