Upload
sogrady
View
1.004
Download
0
Embed Size (px)
DESCRIPTION
Citation preview
10.20.2005
Begun, the IP Wars Have
February 2012
2
3
4
5
WHAT HAPPENED?
6
“A well-resourced content group of people completely got outmaneuvered by the guys in the basement.” - Drew Maloney, Ogilvy Government Relations
7
THE TRACK RECORD OF CONTENT
OWNERS
8
“[Cable will become] a huge parasite in the marketplace, feeding and fattening itself off of local television stations and copyright owners of copyrighted material. We do not like it because we think it wrong and unfair.” - Jack Valenti, MPAA Lobbyist
9
“[Some say] that the VCR is the greatest friend that the American film producer ever had. I say to you that the VCR is to the American film producer and the American public as the Boston strangler is to the woman home alone.” - Jack Valenti
10
“These talking machines are going to ruin the artistic development of music in this country. When I was a boy…in front of every house in the summer evenings, you would find young people together singing the songs of the day or old songs. Today you hear these infernal machines going night and day. We will not have a vocal chord left. The vocal chord will be eliminated by a process of evolution, as was the tail of man when he came from the ape.” - John Philip Sousa
11
“I started doing the Red Sox games in 1951. We used three cameras to cover the entire game…I went to [owner] Tom Yawkey at the end of the season and said, ‘I think we could use a fourth camera from centerfield to show the balls and strikes. I think it would be a great addition.’ “Yawkey surprised me. He didn’t want it. He said the television coverage would become too good. People would stay at home from the ballpark. We didn’t get it.” - Curt Gowdy, former Red Sox broadcaster
12
ACTA CTEA DMCA PIPA SOPA ETC
13
THE TRACK RECORD OF THE TECHNOLOGY
INDUSTRY
14
15
16
17
18
19
20
21
22
23
OH, AND THE INTERNET
24
WHY CONFLICT
25
“There's no one in the record company that's a technologist. That's a misconception writers make all the time, that the record industry missed this. They didn't. They just didn't know what to do. It's like if you were suddenly asked to operate on your dog to remove his kidney. What would you do? We didn't know who to hire. I wouldn't be able to recognize a good technology person — anyone with a good bullshit story would have gotten past me.” - Doug Morris, Chairman and CEO, Universal Music
26
WHAT HAPPENS WHEN THESE TRACK RECORDS CONFLICT
27
E.G. INTERNET RADIO
28
29
30
E.G. INTERNET MOVIES
31
32
THE INEVITABLE CONSEQUENCE OF WEAPONIZED IP
33
34
THREE PROBLEMS WITH IP TODAY
35
1. THE PATENT SYSTEM IS BROKEN
36
37
2. COPYRIGHT IS TOO LONG
38
“Imagine you're a new parent at 30 years old and you've just published a bestselling new novel. Under the current system, if you lived to 70 years old and your descendants all had children at the age of 30, the copyright in your book – and thus the proceeds – would provide for your children, grandchildren, great-grandchildren, and great-great-grandchildren. But what, I ask, about your great-great-great-grandchildren?” - Adrian Hon, “Eternal Copyright: a modest proposal”
39
3. RIGHTSHOLDERS PREFER LOBBYING TO ADAPTATION
40
SOURCE: VENTURE BEAT
41
THE FIX?
42
“Here's a thought experiment: Everyone over age 12 when YouTube launched in 2005 is now able to vote… “Remix culture is the new Prohibition, with massive media companies as the lone voices calling for temperance. You can criminalize commonplace activities from law-abiding people, but eventually, something has to give.” - Andy Baio, “No Copyright Intended”
43
YOU
44
Twitter: sogrady Web: redmonk.com/sogrady Slides: http://redmonk.com/public/ip.pdf