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Be the Panda Learning about technology in the wild

Be the Panda: Learning about Technology in the Wild

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Learning about the intersection of how people live with technology (or not) can be complicated. Sometimes the best way to do user research is to immerse ourselves, other times we need a little distance. Take a few moments to reflect on the position of a researcher and on pandas, cultural anthropology, data science, and Kung Fu.

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Page 1: Be the Panda: Learning about Technology in the Wild

Be the Panda Learning about technology in the wild

Page 2: Be the Panda: Learning about Technology in the Wild

Pamela Pavliscak

(part researcher, part data scientist, kinda panda)

@paminthelab

Change Sciences

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Research is connections We learn about people & technology in context

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Researchers are a bit different We are curious in a good way

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We often research in the wild That means we go where people are using technology

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We do it for science Like the panda researchers, we want to keep it real

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Sometimes we participate We borrow a little from anthropologists that way

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Sometimes we keep a distance We try to observe what might really happen

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At times we may role play Researchers have to get people thinking & interacting

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We are hybrids Researchers are both insiders and outsiders

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It is not black & white Understanding real life is messy

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We follow a few guidelines That makes it easier on everyone

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Take great care Respect the humanity of each individual

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Get comfortable with silence It’s only awkward, if you feel awkward

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Look below the surface Don’t take anything at face value

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Use thick description Add context by describing the small details

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Reveal more questions The proper conclusion is not to come to conclusions

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There is no secret ingredient Approach research with an open heart & mind

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Tap your inner panda Listen, observe, and occasionally offer treats

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Prepare for a journey Research will transform everyone involved