Asian Internet Connectivity, Evolution and the Future Tom Paseka BBIX BGP Party Dec 2014

Connectivity

Connectivity - Lead by Incumbents Asian Internet landscape lead by a number of Local Incumbents

•  NTT (Japan) •  PCCW (Hong Kong) •  China Telecom / China Unicom (China)

•  TATA (India)

Some Other Regional Incumbents •  Korea Telecom (Korea) •  Telekom Malaysia (Malaysia) •  PLDT (Philippines) •  Hinet (Taiwan)

•  SingTel (Singapore)

Other Notable Networks •  Pacnet •  Telstra •  KDDI

•  SoftBank •  Global Cloud Exchange

Connectivity •  Many of the incumbents don’t interconnect or co-operate well

•  Traffic is routed poorly

•  Some traffic will trombone in other Asian countries

•  Eg. Traffic between networks in Singapore might go via Japan

•  Some traffic will even trombone via USA

•  Regional Connectivity needs to change

Connectivity •  This is an old story

•  European networks evolved away from Exchanging traffic in US

•  This helped grow European based Exchange Points!

•  Now some of the biggest in the world

•  Changed the way that content was delivered

“The Old Ways” - Content Delivery

“The Old Ways” - Content Delivery

Asian Internet

Asian Internet •  But, the internet in Asia is a little bit different

•  Different economies, thousands of miles apart, over oceans

•  Compared to Europe where different economies are tens of miles apart.

•  Content is often regionalized, because of language

Language based Regionalization •  Hong Kong Produces a lot

of popular TV content

•  But its only in Cantonese Language 廣東話 / 粵語

•  Spreads to Cantonese speaking regions and others with translation

•  Has been largely by traditional media

•  Or through P2P Software. Internet medium is lacking

Language based Regionalization •  Same situation with Japanese, Korean and other Asian languages and

content

•  Changes as more content is being brought to the internet and onto CDNs

•  Connectivity will need to change to grow with demand and changing platforms

Growth of Large Hosts •  Large hosts growing Datacenters

in region

•  More apps, platforms moving into Asia

•  Networks need to grow reach for performance

•  Happiness of users grows with better performance too J

Asian Internet

•  More content will come to the region.

•  Netflix announced launch in Australia, is Asia next?

•  In North America, Netflix accounts for around 30% of Internet traffic

•  More regional content to come, but will the networks be ready for it?

Asian Internet •  Is getting better!

•  NTTcom (AS2914) has more connections with other carriers than before (eg. Pacnet, PCCW, TATA).

•  Still lacking some connectivity between the carriers, but

•  Asian network is becoming less fragmented.

•  Better interconnection is needed for content still

Future

Future of Asian Internet •  Even better regional connectivity

•  Growth of Exchange Points

•  Most markets (Singapore, Hong Kong, Korea) only have a single viable internet exchange points

•  Open to new entrants for diversity (BBIX Expanding to Singapore and Hong Kong)

•  Better reach for regional content, and local peering!

Future of Asian Internet

•  Continued drop in IP Transit pricing

•  New entrants to the market, overtaking dominant or incumbent leaders

•  Better connectivity and happy users!

A little about CloudFlare

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CloudFlare works at the network level.

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