ANALYTICS TOMOTIVATESTEPS

!TOWARDS TOTAL HEALTH

ANALYTICS TOMOTIVATESTEPS

!TOWARDS TOTAL HEALTH

2Confidential, not for distribution or duplication © 2015 Kaiser Foundation Health Plan, Inc. Corporate Services & Digital Technologies

MEET THE TEAM

NIC SOLDI Chief

Technology Office

TRAVIS HEATWOLE

Technology Risk Office

ALLISON NOEL

Corporate Services & Digital

Technologies

SAM TRAN

Chief Technology

Office

JOEY RICHARDSONCorporate Services

& Digital Technologies

3Confidential, not for distribution or duplication © 2015 Kaiser Foundation Health Plan, Inc. Corporate Services & Digital Technologies

DEFINING TOTAL HEALTH

StressManagement

Exercise Sleep

Nutrition

TOTAL HEALTH

TARGET FOCUS

4Confidential, not for distribution or duplication © 2015 Kaiser Foundation Health Plan, Inc. Corporate Services & Digital Technologies

KP’s EVERY BODY WALK! APP

5Confidential, not for distribution or duplication © 2015 Kaiser Foundation Health Plan, Inc. Corporate Services & Digital Technologies

ANALYTICS CAN INCREASE ENGAGEMENT

3-MONTH ENGAGEMENT

LEVEL

Opportunity to capture disengaged users

70%

30%Total engagement

6Confidential, not for distribution or duplication © 2015 Kaiser Foundation Health Plan, Inc. Corporate Services & Digital Technologies

ANALYTICS TO UNDERSTAND COMMUNITIES

ACCESS TO EXERCISE OPPORTUNITIES, BY COUNTY

7Confidential, not for distribution or duplication © 2015 Kaiser Foundation Health Plan, Inc. Corporate Services & Digital Technologies

ANALYTICS TO UNDERSTAND INDIVIDUALS

6/30 7/7 7/14 7/21 7/28600

800

1,000

1,200

1,400

1,600 WALKS IN JULY

NUM

BER

OF

WAL

KS

SUNSUN

SATSUN SAT

SUN

SAT

SAT

8Confidential, not for distribution or duplication © 2015 Kaiser Foundation Health Plan, Inc. Corporate Services & Digital Technologies

MEET TOM, MOTIVATE TOM I’d like to walk

150 min/wk!

ROCKYBALBO

A

I CAN do it!

9Confidential, not for distribution or duplication © 2015 Kaiser Foundation Health Plan, Inc. Corporate Services & Digital Technologies

LEARN WHAT WORKS FOR TOMROLL OUT

MODIFYLET USE

ANALYZE FEEDBACK

10Confidential, not for distribution or duplication © 2015 Kaiser Foundation Health Plan, Inc. Corporate Services & Digital Technologies

GENERATES DATA

STAYSMOTIVATED

USES APP

DEVELOPSHABITS

THE RESULT: TOM IMPROVES HIS TOTAL HEALTH

ACHIEVES BETTER

TOTAL HEALTH!

ANALYTICS-ENABLEDPERSONALIZED EXPERIENCE

GREATER ENGAGEMENT

THANK YOU!