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A Whistlestop tour of social media and online social networking for the Institute of Chartered Accountants Ireland.
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An Online Social Networking Primer
Joe Drumgoole
CTO and Founder PutPlace.com
http://joedrumgoole.com/blog
What is Online Social Networking?
What’s different?
Its about conversations
Its about attention
Website
Blog
Hugh McLeod
Online Social Network
Media Sharing Sites
Don’t Bore Me
Its Not Just for Kids
Don’t sweat the legals
Its all Measurable
Stats
• 180 million blogs world wide
• 1.5million hours of YouTube content produced in 6 months
• 1 million twitter users
• 3000 photos uploaded to flickr every minute
• 150 million users on Facebook
This is BIG
Steps
• Website
• Blog
• Twitter Presence
• Flickr/YouTube
• Google Analytics/Blog Analytics
• Rinse/Repeat
Its Free, Effective Marketing
First Mover Advantage
Questions?