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Webinar: Introducing Alteryx Strategic Analytics 8.5 Alteryx Strategic Analytics 8.5 puts the value of Big Data Analytics where it has the most value: into the hands of business decision makers. In this webcast you’ll see: The brand new Alteryx interface that makes it even easier to create analytics New data tools and analytic capabilities, including market basket analysis The ability to create new ways to interact through Tableau and interactive maps
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1© 2013 Alteryx, Inc. Confidential.
Alteryx Strategic Analytics 8.5Analytics Just Got Easier
2© 2013 Alteryx, Inc. Confidential.
Perception of the Immovable Object Between Big Data, Customer Analytics, and Business Value
VALUE IS CONSTRAINED
CUSTOMER INSIGHT IS FOUND IN MORE PLACES THAN EVER
IT ONLY PROCESSES SLOW INNOVATION
CODING REMAINS A REQUIRED SKILL FOR SOPHISTICATED ANALYTICS
LEGACY BI PLATFORM DELIVERS SLOW INNOVATION & FAIL THE HARD QUESTION TEST
3© 2013 Alteryx, Inc. Confidential.
Replace coding with easy to use
design
Analytics in the hands of decision
makers
Interact with Strategic Analytics
Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of
The Business
4© 2013 Alteryx, Inc. Confidential.
Utilize & Integrate any data source
Ble
nd
Rapid design of predictive
analytics with unique spatial understanding
Analy
ze
Busin
ess O
utp
ut
All Relevant Data
Enrich
Packaged Market & Customer
Data
Consumerize the use of sophisticated analytics
The Alteryx Solution
5© 2013 Alteryx, Inc. Confidential.
Replace coding with easy to use
design
Analytics in the hands of decision
makers
Interact with Strategic Analytics
Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of
The Business
6© 2013 Alteryx, Inc. Confidential.
Creating A Design Experience for the Data Artisan
Formula for Line of Business Analytics Value
Productivity Simplicity Artistry
“If I were to design at tool to do my job, I would have designed it just like Alteryx”
Roger Northrup, Development Market Analyst, Michaels Stores, Inc.
7© 2013 Alteryx, Inc. Confidential.
Coding Vs. Artistry
Alteryx Strategic Analytics 8.5 delivers a completely new analytic design experience. A new UI built to extend the concept of productivity tools to analytics, new tool icons, and smarter design features all make it even faster to create and iterate analytics
8© 2013 Alteryx, Inc. Confidential.
DemonstrationAnalytic Workflow
9© 2013 Alteryx, Inc. Confidential.
Building the Line of Business Analytics WorkbenchReplacing Point Business Tools with Repeatable Workflows
Data Investigation Predictive Predictive Grouping
Leverage Cloud computing
Histogram
Frequency Table
Contingency Table
AB Test Analysis
AB Control
AB Treatment
s
AB Trends
Test of Means
Market Basket Rules
Market Basket Inspect
Count Regressio
n
K –Nearest Neighbor
10© 2013 Alteryx, Inc. Confidential.
DemonstrationPredictive Analytics Workbench
11© 2013 Alteryx, Inc. Confidential.
Replace coding with easy to use
design
Analytics in the hands of decision
makers
Interact with Strategic Analytics
Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of
The Business
12© 2013 Alteryx, Inc. Confidential.
Tableau = Default Visualization FormatAlteryx = Default Data Blending and Predictive for Tableau
Alteryx is the first analytics platform to support Tableau TDE as a native output file format
13© 2013 Alteryx, Inc. Confidential.
DemonstrationTableau TDE output
14© 2013 Alteryx, Inc. Confidential.
Driving Analytic Insight into the database and the Business Process
Alteryx Strategic Analytics 8.5 allows the business analysts to make the most of their organization’s data infrastructureNew: Oracle Bulk Loader
Data Blending In Database Analytics
15© 2013 Alteryx, Inc. Confidential.
Replace coding with easy to use
design
Analytics in the hands of decision
makers
Interact with Strategic Analytics
Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of
The Business
16© 2013 Alteryx, Inc. Confidential.
Interactive Mapping:Consumerizing Big Data Analytics with new ways to interact with sophisticated analytics
17© 2013 Alteryx, Inc. Confidential.
DemonstrationInteractive Mapping
18© 2013 Alteryx, Inc. Confidential.
Replace coding with easy to use
design
Analytics in the hands of decision
makers
Interact with Strategic Analytics
Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of
The Business
In the Lab: Integrating social media data into any analytic app
19© 2013 Alteryx, Inc. Confidential.
• Inject social media data directly into any analysis through integrated data processing capabilities
• Preview the full power of enterprise-ready social media data through GNIP
Social Media Tools – In The Lab
Visit: www.alteryx.com/social-media-tools-lab
20© 2013 Alteryx, Inc. Confidential.
Replace coding with easy to use
design
Analytics in the hands of decision
makers
Interact with Strategic Analytics
Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of
The Business
In the Lab: Integrating social media data into any analytic app
21© 2013 Alteryx, Inc. Confidential.
Alteryx Customer?
Download Alteryx Strategic Analytics 8.5
http://downloads.alteryx.com
New to Alteryx?
Download Alteryx Project Edition
www.alteryx.com/download
22© 2013 Alteryx, Inc. Confidential.
• Big Data• Cloud Analytics• Big Data Analytics• Social Media Analytics• Consumerization of IT• Humanizing Big Data• Analytic Applications• Predictive Analytics• Location Intelligence• Cloud Business Intelligence• Cloud BI
Key Terms
• Alteryx• Alteryx 8.5• Analytics Gallery• Paul Ross• Strategic Analytics
