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#yolo #tbt #whatdoesthisevenmean? Hashtags might have started with Twitter, but now they are all over social media including Facebook, Instagram, Tumblr and more. You’ll see a word or a string of word strung together with a pound sign (#). Originally just intended for classification, hashtags have taken on a life of their own, but can sometimes be hard to decipher. Join us as we explore the origins of hashtags, how people are using them today, and how to decode some of these mysterious hashtag phrases. We’ll also discuss best practices using them in a library setting. Biography ~ Rachel Eichen Rachel Eichen is a certified presenter who has had over three years of teaching experience. She has taught computer classes to passengers on the Grand Princess cruise ship, which included such topics as Adobe Photoshop and Microsoft Office. She also taught classes while working within the software industry. She enjoys learning about new technology trends and loves sharing this information with others. Rachel holds a Master’s degree in Library & Information Science and a bachelor’s degree in Technical Writing.
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Presenter: Rachel Eichen
Novare Library Services
All About Hashtags
Quick poll
On a scale of 1-10…
Agenda
What are Hashtags? Hashtag Use Hashtags & Libraries Hashtags Tools
Hashtags are …
A word or phrase prefixed with a # in a message on a social networking channel
Hashtags can be used for..
Classifying posts
Bella was always too good for Edward.
Classifying posts
Bella was always too good for Edward. #twilight #teamjacob
Following an event
Finding subjects
Finding like minded individuals
Keeping up with Conversations
Setting tone
Source: http://www.offerpop.com/resources/blog/history-hashtags/
Hashtags are supported
Twitter Facebook Tumblr Instagram Vine
Why hashtags?
Help you add more subjects when limited on space
Allow other people to find your content (especially not followers)
When using hashtags
No spaces Use capital letters for new words Try to keep it a reasonable length Try to follow existing hashtags Choose hashtags carefully
Choose Hashtags Carefully
Don’t overuse them!
Twitter vs. Facebook
Twitter hashtags MORE versatile and effective
Facebook hashtag custom URL Facebook better privacy (less people
can find you)
How can libraries use hashtags?
Contests Promote or follow events To get more followers Attract conference goers Promotion via trending topics
Ex: Excited about #marchmadness? Check out our selection of basketball books at your local library!
Examples
Hashtag History Pt. 2
What’s trending?
The most popular events or subject matter that are being discussed RIGHT NOW
Tag Def > #ttot
Life of a Hashtag
http://create.visual.ly/graphic/life-of-a-hashtag
Any questions?
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