Presents the First WEB 3.0 Event:

March 2012American Idol For Startups

www.AgoraStartupIdol.com

Launch at SXSW 3/9/12

Virtualizing the Pitch

• Give startups worldwide a platform to pitch the world

• Bring new opportunities to investors

• Virtualize the Valley: New ideas, New inspiration, New deals

• Leverage the “crowd” to validate strong ideas

• Gamification of contest to build fan loyalty

Start-up Idol: Let the Games Begin

Mission: To provide Startups both Crowd Validation & real

Traction while helping them hone their elevator pitches

Participants receive a Chance to:

• Pitch their Startup to Investors around the

world

• Get access to Investment Community Elite

• Gain global exposure for their company

• Gain mentors and advisors for their

company

• Gain Traction for their product or service:

Startup Idol will be a success if a contestant

starts with 1,000 users and finishes the event

with 100,000 users!

Initial Steps: Screening Process1. Setup Startup profile

2. Live practice x10

3. Publish best practice

session to profile

4. Crowd provides feedback

5. Founders rate the crowd

6. Bad ones weeded out

through practice &

feedback

7. Top teams advance to

„Starting 64‟ based on

total Votes from crowd

Sponsorship packages

• Partner

• Daily Intro video and sponsor announcement

• Premium

• Daily Wrap up Show

• Gold

• 10+ 15 sec Video Spots

• Silver

• 5+ 15 sec Video Spots

• Bronze

• 1+ 15 sec Video Spot

All Packages have different levels of Web Banner Ad coverage

*I’m a VC Video by the FoundryGroup.com

Partners welcome everyone with the rules

and what to expect everyday

Rounds for Tournament

Think – Build up to the NCAA Finals

Round Experience Broadcast Over Dates

Qualifiers GamificationClosed Practice

Sessions 15 days 3/9- 3/24

Starting 64 16 Heats 18 hours 4 days 3/26-3/29

Enduring 32 8 Heats 9 hours 2 days 4/2-4/3

Sweet 16 4 Heats 4.5 hours 1 day 4/9/2012

Elite 8 2 Heats 2.5 hours 1 day 4/16/2012

Final 4 1 Heat 1.5 hours 1 day 4/23/2012

‘SportsCenter’ Style Round Wrap-up!High profile judges discuss best pitches – end of each day

Winners Celebrated!

Agora Adjusts the System and Starts the

Next Startup Idol

Appendix

• Gamification:

• Audience

• Judges

• Startups

• Startup Fan Clubs / Fantasy Football for Startup Idol Fans

• Tournament Brackets Contests

• What we are looking for:

• Sponsors

• Marketing partners

• Media partners

• People who want to be involved

Investor Response

“This is an exciting new platform perfectly suited for

bringing together innovators and investors. This tool

penetrates the barriers of geography and maximizes the

opportunity for participation.

I am excited to be a part of this leading edge

technology. …. I like your approach.”

Joe Asiala

Confluence Ventures, LLC.

Presents the First WEB 3.0 Event:

March 2012American Idol For Startups

www.AgoraStartupIdol.com

Launch at SXSW 3/9/12