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This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.

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Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

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Salesforce Admin Keynote

Gary LutonSenior Vice President, APAC Customer Success Group

Admins are the

of SalesforceHeart & Soul

We’re On a Journey Together

48 RELEASES

1.8MSUCCESS COMMUNITY MEMBERS

2.4M+IDEAEXCHANGEPOINTS

We Are Dedicated to YOU

Megan PetersenPrincipal Success Manager

This is the Year of the Salesforce Admin!

Year of the Admin Video

We are So Inspired By YOUImplementing Innovation Creating Operational ExcellenceSolving Business Problems

Sam Brackley !

Ivy College

Dylan Jobson !

Morphate

Christine Crespo !

SiteMinder

Technology Leaders Must KnowMore Than Technology

Managers that can successfully straddle both business and technology are thriving.

Today’s CIO is as much a business leader as a technological guru…CIOs need to be able to translate the capabilities of complex technology to users.

Successful CIOs will focus largely on the BT agenda — investments in technology that win, serve, and retain customers.

Technology Leaders Have a Unique SkillsetLeaders must know the technology, the business, and operations

Technology Business Operations

You are All Technology LeadersSalesforce Admins know technology, business, and operations

Business

Operations Technology

Trevor McDougallCIO, Open Colleges

Know the Technology

Guide Your Business

Practice Operational Excellence

Lead Your Company to the Future with Lightning

Know the Technology

Guide Your Business

Practice Operational

Lead Your Company tothe Future with Lightning

Andy BennettLead Solution Engineer

Evolution of Salesforce Video

Meet the New Salesforce

CustomizableBuilt for you, 100% customizable on the Salesforce Platform

EverywhereNew seamless desktop and mobile experience

SmartSales intelligence built-in

Introducing Lightning Experience:Salesforce, Reimagined

NEW

Demo

What’s Available in Lightning ExperienceThis is the beginning of a multi-release journey

Winter ’16 (NOW) SALES

Spring ’16+ SERVICE, PLATFORM

Accounts and Contacts Opportunities Leads Activities Reports Dashboards Files Workflow Rules Chatter Cases Custom Objects Visualforce

App Builder Customization Person Accounts Account Teams Opportunity Teams Campaigns Product Selector Advanced Charts And More!

Know the Technology

Guide Your Business

Practice Operational

Lead Your Company to the Future with Lightning

Gillian MadillAdmin Relations

The Road to Lightning ExperienceIt’s more than just flipping a switch, yelling surprise, and throwing confetti!

Guide Your Business on the Journey

2. Get Hands On 3. Engage1. Learn

Start Learning with Trailhead

New Trails and Badges Specifically For Admins

Admin Trail Beginner

Platform Basics

Data Modeling

Data Management

Salesforce1 Mobile

Chatter Basics

Reports and Dashboards

UI Customization

CRM Basics

Accounts and Contacts

Leads and Opportunities

Events

Admin Trail CRM

Data Security

Formulas and Validations

Process Automation

Change Management

Lightning App Builder

Event Monitoring

Admin Trail Intermediate

Lightning Trails & Badges For Admins and Users NEW

Admin Trail Migrating to Lightning Experience

Lightning Experience Basics

Lightning Experience Features

App Customization Lite

Lightning Experience Rollout

Admin Trail Starting with Lightning Experience

Salesforce Basics

App Customization

Lightning Experience Rollout

Sales Rep Trail Using Lightning Experience

Salesforce User Basics

Salesforce User Tour

I

Connected to Admin PlaygroundThe safe and easy way to get hands on with the latest features

LearnNew Skills

Complete Challenges

EarnPoints & Badges

AppExchange For ComponentsPre-built components to assemble apps and pages

Build Apps EasilyWith pre-built Components from Salesforce partners that work for any device !

Get Started FastKick start building with an out-of-the-box Component set from Salesforce

Extend and InnovateUse Components from AppExchange with your own custom-built Components

Lightning Design System

Design Beautiful Apps Salesforce style guides and modern enterprise UX best practices built-in

Deliver Apps FastAn open source framework and reusable code base to build appsin record time

Build pixel-perfect apps

Engage with Your Users

Gather User Feedback Use Chatter Groups to house key informationQuick Actions let users give feedback from anywhere

Administer from Anywhere Use SalesforceA to administer on the goTake notes and post tips from Salesforce1

SABWA Salesforce Administration by Walking AroundWatch how they use Salesforce

The Road to Lightning Experience

Learn with Trailhead Modules

Winter 16 Release Notes

Migrate Your Org

Experiment in Admin Playground

Lightning Launch

Explore Lightning Components

Lightning Design System

Winter ’16 Pre-Release

Rollout

LEARN

Test Use Cases

Prepare Users

GET HANDS ON

ENGAGE

Christine CrespoSalesforce Administrator

Know the Technology

Guide Your Business

Practice Operational Excellence

Lead Your Company to the Future with Lightning

Andy BennettLead Solution Engineer

The Admin’s Role is in the Center of it All

Sales Ops

Execs

Sales

Marketing

Customer Support

Customers

Developers

Partners

Practice Operational Excellence

Onboarding Excellence Empower Users

Demo

Know The Technology

Guide Your Business

Practice Operational Excellence

You are the Ambassador to the FutureUse these skills to bring your company to the future!

Cloud Expo

“APAC Success Central” group on the Success Community

#SFAPAC

success.salesforce.com

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