Slide 1

A LOOK AT A SAMPLE ANALYTICS REPORT FROM HEM

Presented by:

Slide 2

1. 361 Request for information were generated

2. 37% of visitors who started the request information from

completed the process

3. 8% of your overall traffic is coming from Mobile Devices

4. 28% of your overall traffic is on Prospective

Analytics Highlights

The reports and comments that follow

are simply to illustrate what and how

HEM provides KPI reports on a regular

basis to its clients.

Slide 3

Year over year traffic is flat

Info sessions are down 10%

over year

Register Now are up 108%

month over month

All Traffic

Slide 4

SEO Dashboard

Slide 5

Mobile Dashboard

Slide 6

Conversions by Channel

Slide 7

Social Referrals

Slide 8

Social Conversions

Slide 9

Your University

Request Information Funnel

Slide 10

Online Application Funnel

Slide 11

Google Keyword Rankings

Slide 12

Google AdWords

Summary Report

Slide 13

Questions? 1.514.312.3968

ptaza@higher-education-marketing.com

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