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CMS2CMS WhitePaper
7 Things You Lose with WiX But Can Have with WordPress
TABLE OF CONTENTS
1
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Introduction
Make Your Website Rank Higher
Own Your Website. Yourself
Integrate Every Function You Can Think of
From mobile unfriendly to best friends with cells
Change Themes And Templates
Why load fast if can load faster?
From a blogger wannabe to a true blogger star
Conclusion
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8 www.cms2cms.com
Introduction WordPress CMS or WiX CMS
Remember the ultimate template issue you faced as a Wix user?
WordPress offers no template issues at all. About this and other
challenges that the Wix users often have to deal with and the solutions
that WordPress provides are what we are going to dwell on in this
whitepaper.
Putting a lot of effort into creating a website and then realizing that
you have picked the wrong platform does not sound like a great
scenario. Nobody likes to redo what is thought to have been done. To
either avoid such a scenario or make your Wix experience less painful,
read on and find out 7 reasons why choosing WordPress.com over
Wix.com might be the right solution for you.
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Make Your Website Rank Higher A great website isn’t so great if no one visits it
Every website on the Internet aimes at reaching the #1 position in
search engines, but because there are thousands of similar websites,
getting to the top is hard.
Google does not like Wix. Partly it is caused by the Flash this CMS is
using. What’s even more important, you cannot verify Wix websites
with Google Webmasters.
Furthermore, WiX limits the amount of the keywords and pages
your website can rank for. This happens for a reason that search engines
see this CMS as just one page that utilises Flash to imitate several pages.
An even more a severe limitation here is that you have no chance to
optimize the pages of your website for certain keywords. Due to the fact
that the code for every Wix site is contained within one page, you can
optimize only one page for all of your keywords. This severely affects
your ranking potential and limits your search engine traffic.
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Here are the things that help you optimize your website that you will
miss out on with Wix but enjoy with WordPress:
• Unique Title Tags / Meta Descriptions
(having only one page to work with implies that it’s cannot be optimised
for unique title tags and meta descriptions).
• Deep Pages Indexed
(since search engines only see one Wix page, they only index one page).
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Own Your Website. Yourself.
Out of all the greatest features that Wix lacks and WordPress
triumphs in, the ownership aspect often worries people the most. The
biggest disadvantage of using Wix, is that you won’t own your website
and can only “rent” it from this platform.
In contrast to Wix, WordPress gives you full ownership of your
website. This, for example, lets you decide if you want to use a different
hosting provider because you have found one that is better, cheaper or
more in line with your needs. You can even get your site off from the
internet, keep it saved on your computer and publish it again whenever
you desire.
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Integrate Every Function You Can Think of
Wix is not an open-source platform. This means that if you out of a
sudden decide your website needs some additional functionality or
some of it has to be changed, you can only add it if it is available on the
settings panel or on the Wix marketplace. If it happens not to be there,
you will not add it unless the Wix developers themselves develop such
an option. In other words, it is only them who can create plugins and
extensions to the functionality available and deliver it to you so that you
can do what you intended.
On the contrary, Wordpress allows you to customize your website
as you wish: be it the theme or a feature that you want to modify. Once
an idea comes to your mind, you browse the WordPress Plugin
Directory and find the plugin that was developed to do just the job. If
there happens to be no such a plugin, you can always create your own.
This equals flexibility because the functionality of your website
functionality scales as your needs grow.
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From Mobile Unfriendly to Best Friends with Cells
We bet you started your day with mobile news when having
breakfast. That’s what the visitors of your website like to do too. And
just like you, they only enjoy visiting websites that look good on various
devices.
In fact, mobile friendliness can not only leave a positive impression
on the website users, but it can also help you win clients if you do e-
Commerce.
WordPress offers mobile responsiveness as a default and provides
tons of e-Commerce plugins that can help you build a robust web store.
As to Wix, it falls behind on both.
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Change Themes and Templates
Like to change shapes and colours when your mood goes up-n-
down? That’s not what you can do with Wix. Once the template is
chosen, it’s there forever. With WordPress, however, you are free to
change themes and templates whenever you like.
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Why Load Fast if Can Load Faster?
With Wix, you get fast website performance. Not far not as fast as
you could get with WordPress. For you, as a website owner, this matters
because performance affects two things you care about: visitors and
search engine optimization that is meant to drive the former.
Want positive first impressions? Make your website pages load fast.
Want to be SEO-friendly? Ensure positive first impressions through fast
performance.
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Conclusion
Unless you want a cutting-edge, content-rich and easily
customizable website, go for Wix. Otherwise, WordPress is an evident
choice for those who want to build a unique beautiful website that can
be updated whenever the right time is.
If you happen to need something more advanced, it is WordPress,
not Wix, that can help you build that.
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What Clients Say
“CMS2CMS has been really professional and really helpful in the way
they assisted me for the migration of a website from Drupal to
Wordpress. I am glad I found them, and I will definitely work with
them again if I have another Drupal site to move to Wordpress.”
Make a step towards the success of your website enhancement
today! Meet the upcoming trends of CMS industry with its demands
and needs, and migrate with CMS2CMS to the desired web option in
the shortest terms and greatest results.
Romain Biard
www.cms2cms.com
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