6 Key Trends for Today’s Recruitment Opportunities

©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS

6 Key Trends for Today’s Recruitment Opportunities

Fergal O’KeeffeTalent Solutions

LinkedIn

• What stage of the recruiting journey are you on?

• What 6 Key Recruiting Trends are we seeing?

• Why will I work for you?

• How does it all work?

Agenda


Elevating the Recruiting Function

3

Strategic

Continuous pipelining

Continuous multi-channel engagement

Powerful talent brandEmployer of choice

Talent data guides business strategy

True strategic leadership

Developing

Early shift toward passive talent

Some social recruitingBuilding awareness

Defined employer value proposition

Traditional

Post and prayAgency reliance

ReactiveStart from zero

Foundational

Strong sourcing capabilities

Targeted engagement

Employees as talent brand ambassadors

Success metrics



4

Strategic






Developing




Traditional



Foundational


Targeted engagement


Success metrics

Sourcing

Engaging

Branding

Data

©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 5

Strategic

Internal and external talent engagement

Engage everywhere, including mobile

World class marketing of talent brand



Developing

Early emphasis on passive talent

Job board and social recruiting


Traditional

Agency reliance, reactive

Post-and-pray

Foundational

Sourcing excellence, team-wide pipelining

Targeted engagement


Success metrics

Sourcing

JobsB

randM

etrics

Where is your organization today?

Where do you want

to be?



NEW MINDSETS for today’s recruitment opportunities


1

2

3

4

5

6

1

Career Opportunities

NOTJob Descriptions


Challenge

Impact

Opportunity


3

4

5

6

2

Recruiting

ISMarketing

1

Career OpportunitiesNOT Job Descriptions


What is YOUR talent brand?


Recruiting

ISSales

4

5

6

3

1


2Recruiting IS Marketing


The recruiting funnel is no different

Hires

Qualified Profiles

Interviews

Interested Responses


5

6

4

1



Every Employee

ISAn Ambassador

Recruiting IS Sales3


Every Employee is a Brand Ambassador

Every Profile view is AN OPPORTUNITY


6

5

1



Harness the

POWERof Data

Recruiting IS Sales3

4

Every employee ISan ambassador


If you measure it, you can manage it

Testdifferent approaches when reaching out to

passive talent

CommunicateSuccess throughout

the organization

Sharebest practices with

your peers


6

1



Be

STRATEGICRecruiting IS Sales3

4


5Harness the

POWER of data


1


2

3

4

5

Recruiting IS Marketing

Recruiting IS Sales


Harness thePOWER of data

6Be

STRATEGIC

6 Steps to PassiveTalent RecruitingExcellence


How does it work?

Personalised targeting of all professional Jobs

Recruiter with Talent Pipeline for full team

Branding and jobs on employee profiles

Branded Career Page

Traffic-driving ads

Strategic Sourcing

and Pipelining

Personalised Job Targeting

Metrics and Analytics

Talent Brand Index

Product usage and impact

Talent insights

19

Talent Brand Development



Strategic






Developing




Traditional



Foundational


Targeted engagement


Success metrics

Sourcing

Engaging

Branding

Data


Thank you

Fergal O’KeeffeTalent Solutions

LinkedIn

Technology

6 Key Trends for Today’s Recruitment Opportunities