50X15 programs in Brazil

Valter Cegal

july 5th, 2007

Launching UNAS Digital2 May 26th

50X15 Learning Labs in Brazil

◊ E-Poupatempo

◊ Meninos do Morumbi

◊ CSG

◊ Oldnet

◊ Heliopolis

Launching UNAS Digital3 May 26th

E-Poupatempo

The e-Poupatempo Learning Lab in São Paulo, Brazil, is a highly successful implementation of the 50x15 Initiative that

uses technology to enhance public services for a large, growing population. Working with the government of São Paulo,

AMD and other partners developed a computer installation, centered ystems, that enables users to conduct government business more quickly and easily.

Launching UNAS Digital4 May 26th

CSG - Social Center Nossa Senhora das Graças

In March 2006, the AMD Learning Lab named after Social Center Nossa Senhora das Graças (CSG) was launched in the low-income community of Jardim Conceição, São Paulo, Brazil.

The primary objective of this Learning Lab is to empower this São Paulo community to create and implement a business plan that will generate enough funds to sustain the CSG Digital Inclusion Center (DIC).

Launching UNAS Digital5 May 26th

Meninos do MorumbiMeninos do Morumbi has created an innovative way to get youth off the streets using dance and sports. Now they want to leverage this success to help young persons become computer literate and join the modern economy.The Learning Lab consists of a beginner’s computer classroom in which students get initial exposure to the Internet and computer functionality, and a second lab is a digital inclusion center that is used by students in their free time between classes and dance/music sessions. In addition, methods will be investigated to generate revenue from the digital inclusion center to help sustain the organization.

Launching UNAS Digital6 May 26th

Oldnet

The program, titled Oldnet, is based on a compelling methodology that calls for volunteer students from the surrounding communities to train seniors to be computer and Internet literate.

This collaboration allows seniors to expand and maintain their social contacts vital to their longevity while bringing themselves closer to the youth in their community and educating them on ICTs.

Launching UNAS Digital7 May 26th

HeliopolisThis Learning lab refers to a partnership with ABN AMRO bank, Microsoft and Toshiba in order to to empower small business owners in the Heliopolis favela in Brazil.

Heliopolis is the largest favela in Sao Paulo with over 125, 000 residents. ABN Amro bank will provide the microcredit required to enable users to purchase AMD-based PCs.

The project will kickoff with a launch of an ICT training center consisting of 10 PCs to teach the people who will buy the PCs.