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5 WEBSITECHANGES
FOR QUICKRESULTS
VISUAL NET DESIGN
FAST RESULTS
We see a lot of website owners looking for ways toimprove their website for immediate results. Whilethe best websites take time and patience to build,there are some changes you can make for instantgratification.
1. ADD CALLS TO ACTION
Figure out how you want your leads to reach out toyou and make it obvious. If your call to action asksviewers to call you, it shouldn’t be buried in aparagraph of text. Make your call to action loud,clickable, and irresistible. This makes the desiredaction very clear while increasing engagement.
2. DO A SPLIT TEST
A split test isolates two variables on your site tosee which one performs better. For a split test tobe successful, remember to isolate only onevariable at a time. If you change your call toaction and page layout all at once, it’s impossibleto tell which change was responsible for yourresults.
3. IMPROVE YOUR SEO
Search engine optimization is a critical part ofpromoting your business online. If you haven’tupdated your meta descriptions in three years,it’s time for a change. While this won’t be animmediate fix, good SEO will ensure thatcustomers can find your site. The faster you findyour errors, the faster you can get them fixed.
4. ADD VIDEO
You don’t have to pay big bucks for a professionalfilm crew. Smartphones can be used to film high‐quality videos that you can regularly add to yoursite. Engagement rates on websites are highestwhen videos are included. They leave an immediateimpression and convey a lot of information in ashort amount of time.
5. CHANGE YOUR CONTENT
No one has perfect content. There’s always something youcan improve for a better user experience and for betterSEO. Does your site have too much or too little copy? Eitherof these can have a hefty toll on your site quality. Usersdon’t want to read a wall of text, but they also need to beable to get enough information. Be smart about what youinclude on your site. Be concise and clear; rewrite oldcontent if you need to.
VND CAN HELP
It’s not always a quick fix to get your site where you want itto be. However, there are a few quick steps you can take tomake your site better. Once you take some time for a fastremedy, consider investing in long‐term websiteimprovement and growth.
Give VND a call today to see how we can improve your sitedesign and search presence at (210)‐590‐2734.