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DATAbase ArchiTECHS “Data Architecture for the Future” September, 2010

2010/08 - Database Architechs - Presentation

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Database Architechs updated consulting services presentation

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Page 1: 2010/08 - Database Architechs - Presentation

DATAbase ArchiTECHS“Data Architecture for the Future”

September, 2010

Page 3: 2010/08 - Database Architechs - Presentation

Our Consulting Focus

• Architecture/Database Consulting:– Website Architecture

– Cloud/Virtual Enterprise Architecture

– Mobile Applications Architecture/Development

– Database Architecture

– Database Design

– Data Modeling & Data Analysis

– Database & SQL Performance & Tuning

– Distributed Data & Data Replication

– Data Integration & Transformation

– Data Warehouse & Business Intelligence

– Database High Availability

– Master Data Management

– Metadata Management

– Disaster Recovery

& Business Continuity

– Database Security & Compliance

– Database Education & Training

– Database Performance & Tuning tools

• High Availability Consulting:– HA Assessments– HA Design/Architecture– HA Build-outs– Mirroring, Snapshots …

• Enterprise Architecture: – EA Tools– EA Organization, Roles,

Responsibilities– Architecture

• Education and Training:– SQL training– Data Modeling– P&T training– Data Replication training– Physical DB Design– Multi-dimensional OLAP– Process Modeling

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Packaged ServicesOur services are database focused and include inexpensive 2-day assessments moving you down the path to:

• Reducing your overall costs. • Achieving high availability and

scalability. • Meeting or exceeding your service

level requirements. • Allowing you to put off server and

storage purchase because of better utilization of what you have.

• Enabling server and database consolidations.

• Using our data expertise surgically for short bursts with highly skilled and experienced data professionals.

• Optimally designing and architecting your data to meet your company's needs.

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Methodology Oriented“Data by Design”

Elaboration

Initial assessment- Project Planning- Project Sizing- Deliverables Identified- Schedules/milestones- High-Level Data needs

Requirements- Detail Requirements - Data details identified- Dirty data/cleansing

requirements- data integration identified

High-level Requirements/Prototyping- High-level requirements - Prototyping- Designs/integrations

Design- Detail DB/Architecture Designs- Data Integration designs/architecture

Early Code & Test- Early code and testing of integration/DB- Heavy use of Data prototypes/profiling

Code & Test- Code Dev/Unit Testing- Database Coding- Database Testing

System Test-Acceptance- Full Test/User Acceptance- Full Integration/ Verification/Acceptance

Implementation- Production Build/Implementation

Inception

Construction

Transition

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Paul [email protected]• DB Architechs Founder and Advisor:

– DB Design– P&T for MS SQL Server, Sybase, DB2 and

Oracle.• Data design expert: with Dr. Peter Chen• Primary Author of SQL Server 2000, 2005 &

2008 Unleashed• Co-Author of ADO.NET in 24 hours• Author MS SQL Server High Availability• Author Sybase Performance & Tuning• Author Sybase Physical DB Design• Veritas SQL Server Performance Series

Thierry [email protected]

• Managing Principal & Co-owner:– Management – Research and Development,– DB Design– P&T for MS SQL Server, Sybase and Oracle

• European focus until recently, company growth leader – multiple years

• Expanding DB Architechs consulting practices to USA and Asia

• Sybase P&T and DBA Certified Professional• Contributor to SQL Server 2005 Unleashed

Database Architechs’ Principals

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We design Business Architecture for the future – Website

The experts of Database Architechs, based in Europe and USA (Nation wide), are offering you a range of services from Web to Cloud integration.

Website Architecture and DevelopmentDatabase Architechs has developed numerous websites: corporate, e-commerce, entertainment, luxury, press, education, job board... As a leading consulting firm, we choose the best and cost effective solutions to meet your business needs.

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We design Business Architecture for the future – Cloud

Cloud computing and SaaS allow to build a virtual and agile enterprise. Database Architechs helps you to take benefit of these technologies to improve your business and reduce your costs. 

Cloud Computing/Virtual Enterprise Architecture

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We design Business Architecture for the future – Mobile

Our world is mobile and Database Architechs helps you bringing your ideas into mobile devices. We develop rich content applications for iPhone and now for iPad

iPhone/iPad Mobile application Architecture and Development

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We design Business Architecture for the future – Business Intelligence

BI is often described as "one version of the truth". At Database Architechs we focus our expertise on your Business needs and deliver you the right data at the right place and the right time.

Business Intelligence/Data Warehouse Architecture and Implementation

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Data Warehouse &Business Intelligence

Snow-flake, Star-schema, multi-dimensional OLAP cubes.

Using most major DBMS offerings from Microsoft, Oracle, IBM and others.

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Database Architecture

Complete or subset data architecture creation for current and the future (strategic) data architectures of any complexity.

Our data architects have done this for multi-billion dollar companies such as Symantec, Veritas, SGI, and others.

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Database Design

Optimized database design and implementation of large and small, simple and complex database systems using:• DB2, • Oracle, • Microsoft SQL Server, • Sybase, • MySQL, • Informix, • Postgres, • and massively parallel database

architectures such as ParAccel, Green Plum, Netezza, and others.

Working with the top database designers in the world.

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Data Modeling & Data Analysis

Capturing even the most complex data requirements into well defined and robust data models coupled with full data analysis and validation of all objects/entities.

A few of our data modelers apprenticed under the originator of data modeling (Dr. Peter Chen – father of entity/relationship modeling).

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Database & SQLPerformance and Tuning

Industry leading performance and tuning tools coupled with the deepest Performance and Tuning experts on most major database platforms. Database tuning, indexing strategies, SQL performance.

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Distributed Data & Data Replication

Our experts excel in multi-site distributed solutions and design using various technology solutions from replication, to mirroring, to log shipping.

Mitigating architectures and load balancing.

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Database Consolidation

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Database Consolidation

Using a proven step-by-step methodology, helping in:

Leveraging your existing IT architecture and investments. Reengineering, Consolidating, and redesigning your data

architecture to better use what you have. Optimizing your entire database layer for performance, stability,

and availability. Reducing your IT expenses and putting off those planned server

and storage purchases. Focusing on enabling you to better serve your internal and

external customers.

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Data Integration & Transformation

Decades of ETL, EAI and other data integration solutions for data migration, data warehouse, data marts, and data synchronization requirements.

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Database High Availability

Five-9’s at the database tier via many different solutions, architectures, and technologies. Our consultants live by the mantra of “continuous uptime”. We feature a high availability “assessment” for anyone serious about High Availability.

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Master Data Management

Core data categories such as customer data and product data comprise the cornerstone of this practice offering.

A specialized MDM methodology geared towards an optimal MDM architecture and

solution is embodied in our delivery model for MDM.

Often taking advantage of hub and spoke architectures to enable MDM for major organizations.

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Metadata Management

One of the forgotten elements of good data management is metadata management. Our consultants can help to implement a robust metadata repository and management framework to help you with: Impact analysis, eDiscovery, Compliance, Data integrity, and data quality across your

IT landscape.

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Disaster Recovery &Business Continuity

Full DR and BC assessment and solution design for any companies’ disaster recovery/business continuity goals.

Fully automated/active-active patterns form the popular approaches we often recommend to customers.

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Database Security & Compliance

Meeting global security and compliance regulations such as PII, and others are at the heart of this offering.

Creating the most secure framework and solutions will vary according to your needs and your industry requirements.

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Project Management

Database Architechs has proven its ability to optimize projects and to deliver programs and results that exceed customers’ expectations.

We bridge the gap between business needs and technology capabilities.

We are also known for being able to build excellent relationships at all levels of a company, from the CEO to the staff.

We make your company’s initiatives a success as we know how Project Management Organizations (PMO’s) and Project Management methodology work.

All of our project managers are PMI-certified.

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Quality, Tests and Validation

Our technical teams possess a deep understanding of current and emerging technology issues and have proven their ability to provide a cost-effective and timely delivery while maintaining the highest quality standards of the industry.

We are defining test cases and test criteria for Quality Assurance and validate if every project’s components before going production.

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Database Education & Training

Offer several time tested and exciting database courses such as: Multi-dimensional database

design. SQL Programming, Logical Data Modeling and

Database design. Performance and Tuning. Data Replication. Master Data Management

ramp up.

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Remote Services

Using our P&T Tools and a proven methodology, we are extending our database-focused services: Available through a secured connection. Top database experts available as needed using a pool of hours.

• Remote Physical Database Design:We have designed and deployed all kinds of systems, from OLTP databases to Decision support systems (Data warehouse, Business Intelligence and OLAP cube technologies). Our intervention quite often involves using advanced techniques such as data replication, clustering, and database mirroring.

• Remote Performance and Tuning:As part of any P&T engagement, we use a detailed performance and tuning methodology that has been developed over many years to offer predefined deliverables that maximize the end-result of our customers.Typically, our results include an improvement in database throughput ranging from 100% to 750% as well as a massive reduction in response times.

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Supported databases: Sybase: SQL Supervision Oracle: Database Tuning MS SQL Server: SQL Shot

Strengths:• Designed and developed by the top DB experts.• Highly “Graphic-Oriented” interactive design – drill-

down through the graphs!• Easily isolate performance issues in seconds.• Optimization strategies can be implemented and

verified.• Safe “production” monitoring in real time.• Performance counters utilized include OS level.• Plug-and-play - no change to your IT architecture.• Monitor, Isolate, Drill-down approach.• Also runs in off-line mode with easy data export.• Track Record – 10 years of SQL and Database

performance and tuning tools.

Database Performance & Tuning tools

Video Demonstration

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References/Examples

We are using Database Architechs' Performance and Tuning tools in all our production and test environments. Thanks to these tools we can anticipate and fix any performance issues. Isolating and fixing performance issues is now 16 times faster (down from 2 days to 1 hour). We can also log all the database performance metrics and information to isolate any past performance issue and produce some monthly reports on specific metrics. In addition, Database Architechs Performance and Tuning tools are helping us in identifying users' behavior, anticipating the required tuning to optimize response time.

We are using Database Architechs' Performance and Tuning tools for the following: 1) Monitor applications' response time before moving to production. 2) Isolate poor performing SQL queries, stored procedures, triggers ... on production databases. Thanks to Database Architechs' Performance and Tuning tools we've been able to improve SQL queries performances from few minutes to few seconds. Database Architechs' Performance and Tuning tools has also helped us to isolate performance issues during our database migration process.

I'm using Database Architechs' Performance and Tuning tools since several years. I appreciate very much these tools for real-time database server monitoring. I appreciate particularly: - The GUI, to visualize and isolate any performance issue in seconds. - How easy and fast it is, to install the tools and start monitoring any database server. - The logging feature, to analyze past performance issues. - The batch mode, to log performance metrics automatically based on events.

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P&T Tools Download

http://www.dbarchitechs.com

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Database Architechs’ new Website

www.dbarchitechs.com

Leveraging our database expertise our new Website includes:• Table-driven contents

allowing dynamic and real-time updates.

• A full and automatic workflow for our P&T Tools allowing to:

• Download the product.

• Request and get in few minutes a free-trial license key.

• Buy and get in few minutes a license key.

• Manage technical support requests.

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Operations

• USA (18 years) • and France (11 years)

• Database/Data Architecture– Sybase– Oracle– Microsoft SQL Server– DB2, Postgres, MySQL, and others …

• Database talent pool:– Top database experts from around the globe.– Acclaimed Authors.– Speakers to many events and conferences.

• Database Tools: P&T Tool - highly graphical (Sybase, Oracle and MS SQL Server)

• Database Education & Training

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Our Consulting Focus

• Architecture/Database Consulting:– Website Architecture

– Cloud/Virtual Enterprise Architecture

– Mobile Applications Architecture/Development

– Database Architecture

– Database Design

– Data Modeling & Data Analysis

– Database & SQL Performance & Tuning

– Distributed Data & Data Replication

– Data Integration & Transformation

– Data Warehouse & Business Intelligence

– Database High Availability

– Master Data Management

– Metadata Management

– Disaster Recovery

& Business Continuity

– Database Security & Compliance

– Database Education & Training

– Database Performance & Tuning tools

• High Availability Consulting:– HA Assessments– HA Design/Architecture– HA Build-outs– Mirroring, Snapshots …

• Enterprise Architecture – EA Tools– EA Organization, Roles,

Responsibilities– Architecture

• Education and Training– SQL training– Data Modeling– P&T training– Data Replication training– Physical DB Design– Multi-dimensional OLAP– Process Modeling

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Our strengths

Database Architechs global consulting team has delivered hundreds of high scale, high impact database, data architecture, high availability and performance and tuning engagements.

Our strengths are: Database Design and Data Analysis/Modeling Distributed Data Architectures/Data Replication Database Encryption/Security Frameworks High Availability, Disaster Recovery/Business Continuity Database and SQL Performance & Tuning Data Standards and Governance Delivery on time and within budget Extreme Quality of deliverables Knowledge Transfer and Education

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Data Management Association – SF, Dec 16

PASS Summit 2009 – Seattle, Nov 2-5

Oracle Open World – SF, Oct 11-15

MDM Summit – San Francisco, Aug 24-26

MS SQLSUG – San Diego, Aug 20

SQL Saturday – Portland, Jun 6MS SQL Server 2008 Migration WS – SF, April 29

MS SQLS UG – Portland, Apr 23

MS SQLS UG – Silicon Valley, Feb 17

MS SQLS UG – SF, Feb 11

PASS Summit 2010 – Seattle, Nov 2-5

MS SQLS UG – Silicon Valley, Oct 19

SQL Server 2008 R2 Unleashed – Sept 10

Our past and upcoming Events

Data Management Professionals – SJ, Oct. 21

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• Healthcare:• AGIS Network• Breg International• Actelion

• Finance:• Visa International• Bank of America• Charles Schwab• Merrill Lynch• Wells Fargo

• Insurance:• CSAA

• Education:• Alliance Francaise• Aplia• Thomson Learning

• Retail:• Safeway Stores

And many others around the world …

• High Tech Industry:• Apple Computers• Applied Materials• Cisco• Intel• Juniper Networks• Metalinc• Silicon Graphics• Sybase• Symantec Corporation• Toshiba Computers• Veritas

• Automotive Industry:• Nissan Motors• Honda Motors

• Others:• Diligent Board Member• Federal Express• France Amerique• PG&E• Robert Half

Our past and current Clients

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Services Partners:•Fusion Storm

•Samsung Services

•Ascent Services Group

•Computer Science Corporation (CSC)

•Cap Gemini Ernst & Young (CGEY)

•i2 Technologies

•Collaborative Consulting (Boston)

Joint Proposals, as a named sub, and as augmentation

High Tech Partners:•Diginome

•HP / Mercury

•Microsoft

•ParAccel

•Solid Data

•Sybase

Our past and current Partners

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Overall send rate 41 % faster (2005 vs. 2008)Overall restore rate 52% faster (2005 vs. 2008)

Overall availability topology inherits the restore rate ~ 50% more available

Example:• 743 ms Transaction (in 2005 mirroring configuration)• 379 ms Transaction (in 2008 mirroring configuration)

In failover, what would have been 20 seconds before mirror becomes principal turns into roughly

8-10 seconds (or 3 seconds turns into 1.5 seconds, so on).

DB Mirroring Benchmark: 2005 vs. 2008

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Overall send rate 26 % faster (2008 Conventional versus SSD)Overall restore rate 17% faster (2008 Conventional versus SSD)

Overall db mirroring topology garners ~ 20% more availability

Examples:10 min 17 seconds to complete• 4:32:37am 4:43:00am (principal send’s)• 4:32:48 am 4:43:05am (mirror restore’s)8 min 38 seconds to complete• 3:45:19am 3:53:20am (principal send’s)• 3:45:20am 3:53:20am (mirror restore’s)

100% Transparent (zero DB & application changes) !

DB Mirroring Benchmark 2008: Solid State Devices

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Feel free to ask questions.Thank you for your time and participation.

Contact us at 415-944-8184or [email protected]