RE-TWEET AFTER METwitter is Tailor-Made for Writers.

March 1, 2011

Let’s look at some successful writer role models with clear brand identities.

AUSTIN KLEON. A WRITER WHO DRAWS.

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SUSAN ORLEAN. WRITER, WRITER, WRITER.

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COLSON WHITEHEAD. JUST ANOTHER DOWN ON HIS LUCK CARNY WITH A POCKETFULL OF BROKEN DREAMS.

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JENNIFER WEINER. I HAVE A BEST-SELLING WOMAN PIE HOLE AND I’M NOT AFRAID TO USE IT.

MULTIPLE PERSONAS WILL FRACTURE YOUR IDENTITY.

PROFILING 101:•USE YOUR NAME AS YOUR HANDLE.•PROVE YOU’RE HUMAN WITH A PHOTO.

RETWEET AFTER ME: GO TO TWITTER GLOSSARY FOR HELP

#HashtagsRetweetingDirect Response vs. @ReplyFollowing vs. Followers

SUCCESSFUL TWEETERS:• Stick to one or two topics• Are masters of brevity• Use wit to play with language

Focus your Twitter identityon 1-2 passions or interests.

RE-TWEET AFTER ME: SUSAN ORLEAN• Just watched the premier of “The

Killing”. Nice and creepy. Looking forward to more nice creepiness Sun..

• Leaving Alaska tonight. Wonderful trip – and not just because of the fur-bra sighting. #fuzzyfoundationgarments

• Very excited to do a panel with the amazing Edwidge Danticat tomorrow at the Women Writers Festival at Notre Dame.

THANK YOU

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