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Business
ADAPT: John Kearon, Brainjuicer
615 views
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1 ComMotion™ Let’s Get Emotional About Advertising
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1 SpringSights® Why settle for less? 2 Philips got religion about connecting with consumers
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Positive Emotions Chapter 9 and 10. History of positive emotion research Emphasis has been on negative emotions Recall: Negative emotions are easier
222 views
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Measuring Emotional Engagement for Early Stage Creative
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