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The top documents tagged [persuading reminding]
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Promotion and Integrated Marketing Communication Advertising Public Relations/ Publicity Personal Selling Sales Promotion Direct Marketing Chapters 12,
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© Prentice Hall, 2005 Business In Action 3eChapter 12 - 1 Developing Distribution and Promotional Strategies
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Integrated Marketing Communication. What is Marketing
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Marketing 14 Integrated Marketing Communication. 14.1 Integrated Marketing Communications -- 14 n Goal of promotion n Promo mix n Objectives and budgets
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University of Washington EMBA Program Marketing Management “Badvertising & Budgeting” (Promotions!) Instructor: Elizabeth Stearns
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© Prentice Hall, 2005Excellence in Business, Revised Edition Chapter 15 - 1 Promotional Strategies
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