Sports, Culture, and the MediaIS 363

Kelly King

Coming to terms with media sport

“Sports can be kept alive across generations, always offering new opportunities

for representation and commercialization. The media, in other words,

capture, record and ‘memorialize’ sport for

everyone.”

Video – Greatest Moments in Sports

• http://www.youtube.com/watch?feature=player_detailpage&v=P8_pK3HEvBM

• This is a video that illustrates many great moments of history that were all captured by sport media. Lots of these moments in the video occurred before our time. Because of the captured media we are able to experience these amazing events in time as well.

Sports Controversies

Sports figures involved in sports controversies: Tonya Harding

Lance Armstrong

Mark McGwier

And the list goes on.

• http://www.youtube.com/watch?v=OOlYFq_Cd14

Dream Team

YouTube.com

Google.com

Rowe, David. Critical Readings: Sport, Culture and the Media. Tottenham Court Road: Open

University Press, 2004. Print.