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Innovative BIG data in sports analytics easy and affordable for all of us.

MYagonism nov14 - Big data in sports analytics

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App, Platform and Wearable hardwares for professional innovative analytics in sports.

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Page 1: MYagonism nov14 - Big data in sports analytics

Innovative BIG data in sports analytics easy and affordable for all of us.

Page 2: MYagonism nov14 - Big data in sports analytics

PROBLEM

Coaches think that sports

analytics are difficult, expensive and time-wasting.

As of today: 90% of teams in the world

use pen and paper for their stats;

10% use super expensive

softwares or hardwares to

track data.

There is no unique plaftorm or standardized

database in wich analyze and compare talent in

the world or in any area, and today’s algorithms are out of date.

Page 3: MYagonism nov14 - Big data in sports analytics

free app instead pen and paper to log data during the game

SOLUTION 1/3 Assistant coach tool

App: Myagonism basket

stats (available for iOS)

Page 4: MYagonism nov14 - Big data in sports analytics

+

Radio-based tags and aerials to track movements, speed, acceleration … of

players in real-time and to allow coaches to understand and anlalyze game

situations action by action.

SOLUTION 2/3 innovative wearable tracking

Page 5: MYagonism nov14 - Big data in sports analytics

SOLUTION 3/3 – Analytic Social Platform

The house of all data. For coaches, recruiters & players.

https://www.

youtube.co

m/watch?v=

gD7kx3VKVU

w

VIDEO

Easy to use platform for advanced analytics thanks to our PROPRIETARY

ALGORITHM that innovates the talent ranking. Coaches and players can share

and analyze the talent into the sport business just like an NBA team.

Page 6: MYagonism nov14 - Big data in sports analytics

SOLUTION affordable for all

THE FLOW advanced analytics.

NO training needed

PROFESSIONAL

wearable hardware.

NO installation needed

Professional app for

assistant coach.

NO money needed

Page 7: MYagonism nov14 - Big data in sports analytics

We give to every action a single value that consider many variables that

are still not considered as of today for talent evaluation in sport

fuzzy logic

TECHNOLOGY – proprietary algorithm

Innovative talent ranking algorithm to find

the «hidden-value» in each player.

we have both the «nerd» and «visionary» soul of

Page 8: MYagonism nov14 - Big data in sports analytics

TECHNOLOGY – wearable hardware

Radio-based hardware with 4 aerials at the corner of the field

and 1 small CPU for data analytics. Tracks speed, acceleration,

movements, up and down motions … We will give to every tam a

kit with tags, aerials and CPU ready to be used, without any installation effort and with a very affordable cost.

Page 9: MYagonism nov14 - Big data in sports analytics

B2B • Freemium model (into the platform «just like Linkedin»)

• Recruiter Account (Paid)

• Hardware sales

(Future) B2B • Feed Data (% on partner’s revenues)

Business Model

Page 10: MYagonism nov14 - Big data in sports analytics

REVENUES SOURCES

EARLY ADOPTERS AND FIRST REVENUES Coaches -► Sportive pro. -►

-► Clubs and Recruiters

FUTURE BUSINESS (core)

Betting, Fantasy,

Gaming, Broadcasting

Page 11: MYagonism nov14 - Big data in sports analytics

MARKET SIZE basket

≈ $375M yearly rev

≈ $287M yearly rev

≈ $90M yearly oper. prof.

≈ $96M yearly oper. prof.

Forbes - Euroleague – CONI istat

World : 96k CLUBS, 3M players

UE data VS NY NBA basketball club

The difference between USA and the rest of the basketball world is

huge, even if we consider only the NCAA divisions.

Page 12: MYagonism nov14 - Big data in sports analytics

MARKET SIZE betting

Europe online sports betting was worth $5.0 billion of GGR in 2013. (Source: H2 Gambling Capital, March 2014)

Page 13: MYagonism nov14 - Big data in sports analytics

MARKET SIZE fantasy

$40B industry in 2013 (F.S.T.A. and Forbes «Brian Goff»)

There are many startups and companies

involved in the fantasy sports market.

MYagonism could provide data for this

engaging market even from the minor

leagues.

- FanDuel – example of fantasy startup

Page 14: MYagonism nov14 - Big data in sports analytics

OUR VALUE

Low cost BIG Data. MYagonism create database of players and

teams with standardized and comparable innovative data

without costs of data logging.

Know-how and contacts.

We have a strong network of contacts into the sports

world that allow us to avoid the biggest «barriers to

entry»: network, know-how and collaboration.

DISRUPTIVE algotithm.

We built the algorithm with advisors from Italy and USA

and we were endorsed about its value and usefulness.

We are changing the way of looking at the talent.

Page 15: MYagonism nov14 - Big data in sports analytics

WHY MYagonism IS DIFFERENT? competitors

CHEAP

Big data, technical, PRO data analytics

Unofficial data,

Communities “for fun”

EXPANSIVE

Fitness

personal

apps

info

Fans/fun

startups

QSTC

SPORTIQ

Page 16: MYagonism nov14 - Big data in sports analytics

The dream TEAM

SALES&PR

GURU

THE SERIOUS

ONE

PRODUCT

GENIUS

TRUSTWORTHY

CHAIRMAN

Paolo

Raineri

Andrea

Facchi

Lorenzo

Lanzieri

Gaetano

Passaro

Tullio

Facchinetti

ROCK STAR

DEVELOPER

CEO COO PROJ. MAN CHAIRMAN CTO

+ 8 experienced employees

C. Versaggi (Mind The Bridge foundation); M. D’amico

(Bird&Bird LLP); A. Giusti (Biz. Advisor); P. Nardi (012Factory);

M. Genova (Project Group); A. La Torre (UniMi, Italian Olympic

committee); D. Clay (Michigan state university)

international ADVISORY BOARD Partners, collaboration, sponsors… Ita National Basketball League, Tok.tv, Saxe sportswear

Page 17: MYagonism nov14 - Big data in sports analytics

Why basketball

Network: we are already into a part of the Italian Olympic Committee, we

were pro basketball players, we know many basketball influencers in

the world.

Expertise: we started from the sport we love and we know better.

Replicability: we can replicate the business and benefits for users to all other sports

such as SOCCER, VOLLEY, BASEBALL, RUGBY, FOOTBALL, CRICKET… in

3 months for every new sport.

Page 18: MYagonism nov14 - Big data in sports analytics

Milestones and Asks

With: US$ 80k US$180k US$3M Analytics Platform 100%

Analytics Platform + features Market

Italy 20%

Italy 80%

NCAA 10%

NCAA 60% ($3M market)

UE

App

App new features

App + fan engagement

Wearable 80%

Wearable 100%

NEW SPORTS

as of sept 2014 -> future

Page 19: MYagonism nov14 - Big data in sports analytics

Innovative BIG data in sports analytics easy and affordable for all of us.