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A STRATEGY FOR GIVING THE OFFICIAL

Afh Playbook

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Page 1: Afh Playbook

A StrAtegy For giving

the oFFiciAl

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“It’s not just about changing a child’s life – anyone’s

life – for a day or a week. I’ve been blessed to see

someone live their dream. Not just my mom’s dream, but

their dream also.” – Warrick Dunn

“When you’re given a platform, you have an opportunity. I

definitely think my early success was the catalyst for

me to say ‘Am I just going to take, or am I going to

give?’ ” – Andrea Jaeger

“Growing up, skateboarding had a negative stigma, and

there were very few outlets for kids like myself to go.

As the sport of skateboarding has grown, I’ve had the

opportunity to build skate parks in cities all over the

U.S., and I love the fact that kids now have an outlet to

express themselves in this way.” – Tony Hawk

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Find the right strategy

for your strengths.

Table of ConTenTs

The Play: Why Join The Team? . . . . . . . . . . . . . . . . . . . . . . . . . 3

The Goal: Why Give Back? . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

The Players: How do I pick the right charity? . . . . . . . . . . 7

The Coaches: Who We Are . . . . . . . . . . . . . . . . . . . . . . . . . . . 9

Start to commit

Look for a fit

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“Service to others is the rent you

pay for your room here on earth.”

– Muhammad Ali

“It’s about redefining what

we strive for – it’s about

connecting people with the

reality that if they step up

to take action, good

things will happen. This

is an education for

everybody.” – Andre Agassi

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• As an elite athlete, you’re in a unique position to help others .

As an athlete, your fans look up to you both on and off the

field . You have a powerful ability to help others, and to

inspire others to do the same .

• You don’t have to be a Superstar to make an impact . Every

athlete – young or old, superstar or unknown rookie — has

the opportunity to impact those around them and make a

difference in the lives of those in need .

• Your time is as valuable as your money . Monetary donations

can go a long way, but a personal connection with someone in

need can last a lifetime .

• Be a Part of the Team . As you know, it takes a team to reach

the top of your game . Athletes for Hope is a free service

dedicated to providing philanthropic athletes with the support

and resources they need .

3

The Play

Why join The Team?

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The

Play

“Along the way there will be

victories and defeats. There are

going to be survivors and people

who aren’t going to make it. My goal

and my responsibility are to make

sure that we don’t forget ... how

devastating cancer has been. I can

help change that.” – Lance Armstrong

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Giving is most effective when you truly care about

the cause, when you have a passion . Don’t know

what your passion is? We’re here to help you

figure it out!

• There are many different ways to help – and a

little time can go a long way, so as you’re trying

different things you can easily impact hundreds,

even thousands of people who need you the most .

– Mentor or Tutor

– Make an appearance

At a summer camp, a fundraiser, or a

playground – just by showing up you can

have an incredible impact .

– Appear on posters or in public-service

announcements

– Be a spokesperson

Why Give baCk?

Can you make

a differenCe?

5

The Goal

“Once I leave this earth, I know

I’ve done something that will

continue to help others.”

–Jackie Joyner-Kersee

• How does it help? Philanthropy

makes concrete, positive changes in

the world:

– Blood donations save 4 million

lives a year

– $50 can provide antibiotics for

nearly 20 children

– At-risk teens are 46 percent less

likely to use drugs if they’re in a

mentor program

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The

Goal

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There are thousands of worthwhile charities designed to help every cause

imaginable, so it’s important to think carefully before you decide to give .

• All organizations are different; we‘ll help you to think about these things

in order to choose:

– Size, location, local or national, new or well-established

– Who does the organization work with?

– How do you want to help – appearance, spokesperson, donation, etc .?

• We’ll look into the organizations to ensure that they’re a good fit for you

and that their mission and commitment ideas match yours .

7

How do I pIck

tHe rIgHt cHarIty

or organIzatIon

to Help?

The Players“It’s a lot greater to give than to

receive, I’ll tell you that. Giving people

hope and opportunity, even if it’s for

five minutes, is so fulfilling.” – Mia Hamm

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The

Play

ers

“There were a lot of people who contributed

to my success as a person as well as a player.

Without those people, I wouldn’t be sitting in

the position that I’m sitting in today. I think

that it’s extremely important for people to

realize all of the things that other people do

for them.” – Alonzo Mourning

“We all probably regret the same thing in life,

not starting our foundations earlier. Athletes

have real short windows. Those windows need

to be maximized. We have the heart and desire

to give.” – Jeff Gordon

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Athletes for Hope (AFH) is a

501(c)(3) organization created

by a few very successful

athletes of exemplary

character who have a deep

commitment to charitable and

community causes .

To educate, encourage and assist athletes in their efforts to

contribute to community and charitable causes, to increase public

awareness of those efforts, and to inspire others to do the same .

9

Who We are

• Andre Agassi

• Muhammad Ali

• Lance Armstrong

• Warrick Dunn

• Jeff Gordon

• Mia Hamm

• Tony Hawk

• Andrea Jaeger

• Jackie Joyner-Kersee

• Mario Lemieux

• Alonzo Mourning

• Cal Ripken, Jr.

our mission:

These are founders of Athletes for

Hope. They hope to pass their passion

for philanthropy to others.

The CoaChes

• Athletes for Hope can help

you find your passion,

from your individual

interests and experiences .

• Once you know who you

want to help, we can show

you how .

The CoaChes

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