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Jersey Shore Council Strategic Plan
2006 - 2010
Status ReportFebruary 13, 2008
Where we’ve come from…
Board Endorsement early in 2005 300+ leaders, parents & Scouts opinion of Strengths,
Weaknesses, Opportunities & Threats. “Study Groups” focus work on BSA benchmarks. The bottom line: How can we emulate the characteristics of the
BSA’s best Councils in respective qualitative areas? Board Approved the 2006-2010 Strategic Plan Plan becomes work of Council
Membership
Benchmark #1 – Increase the number of traditional units… STATUS: SIGNIFCANT UNIT GROWTHBenchmark #2 - Serve youth in all age categories: Cub Scouting, Boy Scouting, Venturing STATUS: SIGNIFICANT MEMBERSHIP GROWTH IN MANY DISTRICTSBenchmark #8 - Strategic Position Scouting as a positive asset to children , families and communities. STATUS: SOLID MARKETING IMPROVEMENTS
Growth Recommendation - 2% Unit and 2% Membership Growth Annually STATUS: EXCEEDING GROWTH EXPECTATION 2006, 2007New Unit Volunteer teams need to be recruited STATUS: IN PROCESSEagle Searches - College Campuses (faculty and students), news media, companies STATUS: SOME SEARCHES CONDUCTED Commissioners find volunteers leaving units STATUS: ASSIGN TO COUNCIL COMMISSIONER STAFFRecognition for Organizers STATUS: ASSIGN TO DISTRICT KEY 3sRemove Barriers to Recruiting STATUS: PROGRESS EVIDENT, SUPERINTENDENTS RELATIONSHIPS IMPROVINGIncrease Visibility STATUS: GREAT MARKETING SUCCESSES EVIDENT
Quality Program
Benchmark #3 - Provide a balanced, quality program for the Cub Scouting, Boy Scouting, and Venturing age groups. STATUS: SOLID PROGRESS
Benchmark #4 - Provide a nationally accredited camp operation for Jersey Shore Council STATUS: ACHIEVED AT ALL CAMPS
page 1 of 2
Quality Program
Initiate three Outdoor Program Committees: Cub Scout, Boy Scout, Venturing STATUS: 3 COMMITTEES OPERATIONAL
– Target 55% Cubs camping. Expand outdoor programs (Current, 30.3%) STATUS: 43% BETTER MARKETING EVIDENT, EXPANSION TO 8 DAY CAMPS AND WEBELOS ADV. CAMP
– Target 65% Boy Scouts camping. Expand programs (Current, 53.1%) STATUS: 51% EXPANSION TO 5 WEEK RESIDENT CAMP, BETTER FOLLOW-UP WITH SMs NEEDED
– Target 25% Venturing camping. Create programs (Current, 4%)STATUS 4% STATUS: SUMMER PROGRAM PLANNED
Improve Commissioner Service for every unit STATUS: 2.7:1 RATIO, HIGHLY ENGAGED COMMISSIONERS
Expand opportunities that utilize our Bay and Ocean STATUS: NEW POSITIVE RELATIONSHIPS WITH VARIOUS ORGANIZATIONS INCLUDING BARNEGAT MEADOWEDGE PROPERTY
Create a “Master Plan” for Citta STATUS: NEED UPDATE
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Scoutreach
Maintain Scouting in Pleasantville and Atlantic City STATUS: SOLID MEASURABLE PROGRESS IN ALL QUALITY AREASMeasure success using traditional Scouting benchmarks STATUS: IN PROCESSInculcate staffs’ work with volunteers in District Services STATUS: IN PROCESSUtilize Council Talent to mentor District Volunteers STATUS: IN PROCESSInitiate partnerships that will sustain youth retention: STATUS: IN PROCESS Advocate and celebrate parental participation. STATUS: IN PROCESSSustain funding sources (public & private grants/FOS) STATUS: PROGRESSMarket Lighthouse Scouting by being visible STATUS: TERRIFIC PROGRESSMeet Mayors’ Strategic Plans for youth STATUS: CHECK WITH MAYORS
Office & Property Assets
•Benchmark #9 (Operate a strategically located, well-maintained, efficient service center that meets the needs of its members and presents a positive image of Scouting to the community) STATUS: WELL ACHIEVED
•Benchmark #15 (Conduct an assessment of property assets) the Office & Property Asset Sub-Committee recommends the following for consideration
page 1 of 2
Office & Property Assets
page 2 of 2
Replace Clayton Center roof STATUS: COMPLETE Develop Clayton Service Center landscape plan STATUS: ASSIGN
TO PROPERTIES CMTE Upgrade computers STATUS: IN PROCESS “Champion” new Shore Mall Service Center STATUS: COMPLETE Open Atlantic City Scout Program Center STATUS: IN PROCESS,
NEED CAPITAL FUNDING Preserve and protect Citta Scout Reservation STATUS: GREEN
ACRES APPLICATION IN QUESTION Maximize current camp assets achieving program opportunities
STATUS: ASSIGN TO OUTDOOR PROGRAM COMMITTEES Share new asset inventory with insurance carriers for appropriate
coverage STATUS: COMPLETE, BUT MONITOR ANNUALLY
Organization and Personnel
Maintain our Board members as it reflects our community STATUS: SOLID PROGRESS NOTED
Enhance nominating process STATUS: COMPLETE Add board members who are leaders in: Tourism, Government,
Women/Minorities STATUS: IN PROCESS Recruit one “active” commissioner for every 3 units STATUS: COMPLETE Grow minimum of 25 active district volunteers STATUS: PROGRESS NOTED Nominating Committee meet year round, where necessary STATUS: IN
PROCESS Improve training district volunteers STATUS: PROGRESS NOTED Three Rivers Dist.to Running Water Dist. & Lenape Dist. STATUS: COMPLETE Continue compliance with BSA compensation and benefits policies, monitor for
changes and implement where appropriate STATUS: COMPLETE, MONITOR
Finance
Benchmark #10 - Meet Council needs through growth in funding STATUS: TREMENDOUS PROGRESS NOTEDBenchmark #11 – Increase or maintain endowment balance of $430 per traditional youth member STATUS: PROGRESS NOTED, ASSIGN TO PLANNED GIVING COMMITTEEBenchmark #12 – Manage the Endowment Funds through a council-adopted plan for maximum return on investment STATUS: COMPLETEBenchmark #14 – Determine new measures of fiscal controls that will reduce costs. STATUS: PROGRESS, ASSIGN TO BUDGET COMMITTEE
page 1 of 2
Finance
– Continue to grow funding, accelerate FOS to be the main source of revenue STATUS: SOLID PROGRESS, ASSIGN AS BOARD PRIORITY
– Share Scouting’s vision by personally meeting with key UW stakeholders STATUS: COMPLETE, MANY ROADBLOCKS EXIST, MONITOR
– Merge Special Events Energy to FOS Campaign Manpower STATUS: PROGRESS NOTED, ASSIGN AS BOARD PRIORITY
– Eliminate underperforming events STATUS: COMPLETE, MONITOR– Conduct Specific Fundraising Campaign STATUS: NEEDS ANALYSIS– Heritage Foundation to continue service existing Capital Debt STATUS:
COMPLETE, MONITOR– Pursue Feasibility of Citta Conservation Easement STATUS:
APPLICATION IN FOR 2 YEARS, MANY ROADBLOCKS EXIST, CLOSELY MONITOR
– Continue to increase Fund 3 Balance STATUS: PROGRESS NOTED, ASSIGN TO PLANNED GIVING CMTE, HERITAGE FOUNDATION
– Find new measures to reduce costs through fiscal controls STATUS: PROGRESS NOTED, ASSIGN TO OFFICERS
page 2 of 2
“The Plan”…looking forward
– Great progress demonstrated in many areas
- Assign Action Items as noted
- Fall 2008 Board Retreat to model best practices, and analyze plan needs
- 2008/2009 Board consider new Strategic Plan
The 2006-2010 Strategic Plan was created by summary hundreds of caring and concerned
citizens with hundreds of pages of committee work and text.
Tell us what you think
Log on to www.JerseyShore-BSA.org
Call Marie Street 732.349.1037 or e-mail [email protected].