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We simplify and organize field reporting
Visual retail field reporting tool
Capture in-store activities with your mobile device
SnapShop is a visual productivity retail tool for follow up of displays, campaign
mobilization, in-store placement and reporting
Some reasons why B2C brands use SnapShop
A realtime and long term
visualization of in-store
marketing activities
Follow up of POS
material
mobilization
Follow up of
product
placement
Visual
merchandising
work reporting
Supervising
& instructing
the work
Shop audit
tool
Sharing good
practices
Our customers’ (Mondelez, Lumene, Meira, Telenor….) justification may be one
or more of the above reasons
Manager view
Visual overview how diverse merchandising activities and shop-in-shop concepts are
implemented across the retail network
Last 7 days’
reports on
the timeline
page
Manager has following reviewing options
Reports per
campaign
Reports per
shop
Reports per
field rep
Reports per
area
Reports by
narrowing the
search by many
criteria
Reports per
retail chain
Reports per
product
display
Single image report visualizes the
presentation
The attached metadata sets out and classifies the image report
WWW-admin view
Managers can view photo
reports over admin view
Other reports
Pdf raport. The searched and
selected photo reports can be printed
to pdf
The associated meta data of photos
(time, shop, user, category info) can
be exported to Excel. By combining it
with the sales numbers (from other
back-end systems) strategic analyses
can be produced
Photo reports can be shared to external users
by email (by reporting or admin user)
The email contains a
thumbnail view of the shared
reports
Each thumbnail report can be
enlarged to full screen view
Work performance can be commented
Merchandiser who
reported his/her work
receives an email that
his/her work has been
commented
Integration with CRM is possible if seen
useful
1. All information (photos and meta data)
2. Meta data only (shop, campaign, product, in-
store placement etc..)
User may also decide case by case when a
photo report should be synched with CRM
Alternatives
Adding category information
The service locates the user and prompts the 10
closest shops to select from.
Other category (campaign, product, in-
store location etc.. information) is
attached to the photo by using pre-
made pull down menus
How to take SnapShop in use?
Being a cloud service, it is accessible anytime, from any device and best of all
requires no IT-investment or IT-integration.
Field persons only require a smart phone or tablet using an internet connection
to submit, or view photo and reports.
Retailer locations are configured in the system in the set up phase. Further
retailers can be added by you afterwards.
Initial categories are made at the beginning based upon the company’s
instructions. Users, categories can be changed or added afterwards.
Fast and efficient to use, requires minimal or no training for either field or admin
users to begin using the service.
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