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Low Effort, High Loyalty Best Practices Marcel Korst Vice President, Product Management

Low Effort, High Loyalty Best Practices

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Page 1: Low Effort, High Loyalty Best Practices

Low Effort, High Loyalty Best Practices

Marcel KorstVice President, Product Management

Page 2: Low Effort, High Loyalty Best Practices

#call2loyaltySo, where is the accent from?

Page 3: Low Effort, High Loyalty Best Practices

#call2loyaltyHow I came to know Mattersight

“You should really check Mattersight out, it is like the movie Moneyball.”

Temkin Group

• Forrester Keynote, June ’15

• Total Economic Impact Reports

“This is absolutely as cool as Mattersight thinks it is.”

Drew Kraus, Gartner

Page 4: Low Effort, High Loyalty Best Practices

#call2loyaltyCustomer Experience Drivers

Page 5: Low Effort, High Loyalty Best Practices

#call2loyalty

Page 6: Low Effort, High Loyalty Best Practices

#call2loyaltyLifecycle construct for XaaS products

Page 7: Low Effort, High Loyalty Best Practices

#call2loyaltyLanding within an Enterprise

Page 8: Low Effort, High Loyalty Best Practices

#call2loyaltyWhy Mattersight

Page 9: Low Effort, High Loyalty Best Practices

#call2loyalty

Marcel KorstVice President Product Marketing

[email protected]