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Photo by Juliana Coutinho - Creative Commons Attribution License https://www.flickr.com/photos/10217810@N05
Unleash the Secret Power Of
#SMSecrets
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LinkedIn is a powerful connection and research tool for people seeking to connect
with influencers, sales prospects, and job
candidates. But a lot of its power isn’t immediately
obvious.
Photo by Nan Palmero - Creative Commons Attribution License https://flic.kr/p/7w564c
The following are 10 tips on maximizing
your profile first, then using the powerful
built-in tools to connect.
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PART 1:
Optimize Your PROFILE
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1. Create a custom profile URL.
http://www.linkedin.com/in/yourname is easier on the eyes. Also easier to cut and
paste into your resume.
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2. Customize all website links.
In your connection info, find the section for Websites.
Instead of having them say "Personal Website," or
"Company website,” choose "Other:” give the website a name, and add the URL.
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3. Get discovered with the right keywords.
Optimize your profile by inserting keywords in: A. the Headline under your name B. the Summary section C. the Experience section, under relevant positions you've held D. even in the Skills & Endorsements section
4. Put your best groups forward.
On “Your Groups” page, click the gear icon to
reorder groups on your profile and put the more important ones (relevant
to your industry) first.
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5. Get group emails the way you like.
Navigate to your Privacy & Settings page then
the “Groups” tab. There you can set frequency
of all group emails.
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PART 2:
Connect More EFFICIENTLY
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1.Forget InMail. You can message groupmates.
When you share a group with somebody, you can message them directly
without using InMails. So join the groups your targets are
in!
Looking for Project Management groups to join on LinkedIn? Click here.
2. Find people's email addresses.
Click InMail but look at the area next to the message box. Sometimes people place their email under
“contact advice.”
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3. Find a target's colleagues.
When viewing a target's profile, look at the right-hand column for "People Also Viewed." More often than not, these people are co-workers of the
target.
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4. Get a response: mention people in common.
Increase the likelihood of a target responding to your message by mentioning
people you know in common. And limit your message to
100 words or less!
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Adam E.
Eve Valleygirl
Eve Valleygirl
Adam Elf
Ann Random
Jim Newlyhired
Zen Sillyboy
Craig Kilikili
5. Find someone's full name.
If someone is out of your network and you only see the
first name, look at “People Also Viewed.” Click on one of
the names there. Your target’s full name may be revealed in the random person’s “People Also
Viewed.”
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For more on social media, marketing,
and project management, click here:
wrike.com/blog