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Law and the Internet Position your law firms for global recognition using the internet
Citation preview
1
The 5 Shocking Mistakes that could be killing Your Law Practice
IN NIGERIA
1. Not using a Digital Legal Research Tool
Tools such as:
• LEGALPEDIA• LAWPAVILION• ELECTRONIC LAW COMPANION
2. Not using Social media to Promote your Law Practice
• Find out What People are Saying about Your Law Firm
• Find out Where People Discuss Topics You Care About
• Get Everyone in Your Law Firm Involved
• Build Social Media into Your Real World Events
• Create a Blog
• Find Leads, Build Relationships
Social Media Platforms such as:
– A professional and personable Facebook page can
help create a business profile that connects your
firm to people in your targeted demographic,
shares relevant content with users, and drives
traffic to your firm’s website.
Social Media Platforms such as:• LinkedIn
– LinkedIn is an excellent place to show off the professional side of your firm
and the expertise of your attorneys. This a great platform to bring in and
exchange law firm referrals and entice and recruit new employees.
– Start by creating a company page. Bypassing this crucial step will leave
your individual attorneys without a place to display their place of
employment and the law firm will appear unprofessional. If you have one
central page for your firm, it will be easier for people to find and connect
with you.
Social Media Platforms such as:• Google+
– Google+ is more and more playing a prominent role in search engines,
sometimes even showing up and outranking other sources in search
results. Google+ is a review site and social media platform that allows
clients to review the businesses they use. This can be useful for law
firms, as it allows new customers to find firms and allows existing
customers to provide reviews and feedback. A good client relationship
can lead to a positive review that will lead to more business.
Social Media Platforms such as:
• Twitter– A public Twitter account with tweets relevant to your firm can
promote your firm online, making it more visible and sending more
traffic to your website. These short, 140-character messages can be
used to share content from your firm’s blog or website. Links to
articles or stories show that you’re keeping up with topics in your field.
Additionally, images such as infographics are a great way to share
knowledge easily. These can quickly become viral, demonstrating your
insight to a wide range of people.
Social Media Platforms such as:
• Slideshare– the largest community for sharing presentations.– the site currently logs 51.6 million monthly visitors– To position yourself as a Leader or Authority– display your Slideshare content in full color on a LinkedIn
personal page– allows easy access to see how your branded content is
performing– Add Slideshare to your upcoming PR
3. Not using a Case Management Solution in your Law Practice
Benefits
• Reduce duplication and minimize the risk of errors
• Automate manual processes to get rid of redundant steps
• Fast search and retrieval of records• Disaster proof• Audit trail of activities
4. Not showcasing your expertise on Content Directories
Benefits
Submit your high quality original articles for more exposure, credibility & traffic back to your website• Receptive audience• Exposure• Credibility• Leverage
5. Not building a mailing list of potential clients
• Get people to opt-in to your newsletters this increases the chances of converting them to clients as they get impressed by your expertise or recent successes
GETTING STARTED – HERE’S HOW
• LegalpediaSocial is the newest branch of LEGALPEDIA services that seeks to
help law firms gain a platform for global recognition using the internet. We
have notched up our skills and offerings to help any size of practice see
immense growth in their ROI within the first 3 months working with us. You
will in essence become the hunted in your legal practice instead of being the
hunter as prospective clients will fall over themselves, cash in hand, begging
to do business with you. For information on how you can get started send a
mail to [email protected] or visit www.legalpediaonline.com/social
Contact Us
• CONTACT US
www.linkedin.com/company/legalpediaonline
www.facebook.com/legalpedia
www.legalpediaonline.com/social
• Or
• Call us on: +2348023422117, +2348035094044