Have a mix of !messages.!!Recommendation !The 1/3 Method!!1/3 Entertainment!1/3 Promotion!1/3 Industry Specific ! Information!!!

Techniques for !Engaging Your Fans

Entertainment

Promotion

Industry Information

Entertainment

Promotion

Industry Information

Entertainment

Promotion

Industry Information

10 Tips for Engaging !Your Facebook Fans

1. Respond to individuals.!!2. Be consistent.!!3. Share other people’s stuff.!!4. Take fans behind-the-scenes.!!5. Get the fans involved.

10 Tips for Engaging !Your Facebook Fans

6. Make it easy to respond.!!7. Give something away.!!8. Post a video.!!9. Post photos.!!10. Ask them to do something.

Additional ways to engage!current and perspective clients

Additional ways to engage!current and perspective clients

Twitter is an online social networking service and microblogging service. Twitter enables its users to send and read text-based posts, known as "tweets".

3 Reasons Your Small Business Should Be On Twitter

Share informationIncrease brand awareness

Drive traffic to your website

Additional ways to engage!current and perspective clients

Foursquare is a location-based social networking website for mobile devices, such as smartphones. Foursquare users which "check in" at venues using a mobile website, text messaging or a device-specific application

1. Use Foursquare specials to reach new customers

2. Foursquare Tips

3. Data… Data… Data:

Source Dwayne Kilbourne President & CEO of Kilbourne & Associates, Inc.

3 Reasons Your Business !Should Embrace Foursquare

Additional ways to engage!current and perspective clients

Yelp is a local guide for real word-of-mouth on everything from boutiques and mechanics to restaurants and dentists.

3 Ways to Supercharge !Your Yelp Presence1. Join the Conversation

2. Tell your story

3. Smile for the camera

Source Leighann Farrelly, community manager of Yelp Boston