ELIOT MANNOIA 2014

SOCIAL MEDIAMEASUREMENT FRAMEWORKS(TEMPLATES)

ORIGINAL BLOG POSTS: eMannoia.com/blog

ELIOT MANNOIA 2014

EXTERNAL INTERNAL

*ALL OBJECTIVES AND KPI’S SHOULD BE WRITTEN IN THE SMART FORMAT (SPECIFIC, MEASUREABLE, ACHIEVABLE, RELEVANT, TIME BOUND)

STRATEGIC AIM

INPUTS / ACTIVITIES

OUTPUTS

OUTCOMES

INSIGHT / PRODUCTDEVELOPMENT

MARKETING /COMMUNICATIONS

SALES / LEAD GENERATION

CUSTOMER SERVICEINTERNAL

COLLABORATIONRECRUITMENT

KEY PERFORMANCEINDICATORS

© ELIOT MANNOIA 2014

SOCIAL MEDIA OBJECTIVES

OVERALL BUSINESS OBJECTIVES

ELIOT MANNOIA 2014

KEY PERFORMANCEINDICATORS

STRATEGIC AIM

INPUTS / ACTIVITIES

OUTPUTS

OUTCOMES

EXTERNAL INTERNAL

*ALL OBJECTIVES AND KPI’S SHOULD BE WRITTEN IN THE SMART FORMAT (SPECIFIC, MEASUREABLE, ACHIEVABLE, RELEVANT, TIME BOUND)

SOCIAL MEDIA OBJECTIVES

OVERALL BUSINESS OBJECTIVES

ELIOT MANNOIA 2014

SAMPLE

ELIOT MANNOIA 2014

SALESMARKETINGCUSTOMER SERVICE PRODUCT DEVELOPMENT

PROACTIVEREACTIVE

STRATEGIC

TACTICAL

BUSN. INTELLIGENCE

ELIOT MANNOIA 2014

SAMPLE