20
Welcome to the “Social Buzz”

Social Buzz Cairns | Instagram Workshop

Embed Size (px)

DESCRIPTION

Social Media Workshop Cairns | Social Buzz 17th March 2014, a guide to Instragram

Citation preview

Page 1: Social Buzz Cairns | Instagram Workshop

Welcome to the “Social Buzz”

Page 2: Social Buzz Cairns | Instagram Workshop
Page 3: Social Buzz Cairns | Instagram Workshop
Page 4: Social Buzz Cairns | Instagram Workshop

Social Media Flash

By the end of 2014 Manila in the Philippines will be the first Mobile User Country, meaning that they will access the internet through their mobile devices rather then a PC.

Micro Videos will be the trend, small videos under a minute.

Page 5: Social Buzz Cairns | Instagram Workshop

Google Plus FINALLY Hits the Tipping Point

Google Plus just turned 2 years old. 300 million people (up from 190 million in May)will it pass Facebook in 2014? the "tipping point" late in the year and be a solid threat to Facebook's dominance in 2015.

Page 6: Social Buzz Cairns | Instagram Workshop
Page 7: Social Buzz Cairns | Instagram Workshop

What? Why? How? Business

Page 8: Social Buzz Cairns | Instagram Workshop

What? Business

1.First Network to Grow rapidly without a PC Platform

2.Mobile Native3. Uses #hashtags like twitter, Google plus and Pinterest, also FB4. Doesn’t require a great deal of conversation

Page 9: Social Buzz Cairns | Instagram Workshop

Why? Business•Upload Images and micro Videos•Create a following based on your product/service•Can send private images or videos to followers/friends•Build Your Brand•Easily share with Other SM Networks

Page 10: Social Buzz Cairns | Instagram Workshop

How? Business

Page 11: Social Buzz Cairns | Instagram Workshop

• Social media is about people• Power of Video and Images• Consider using both of these to enhance your

business• Think Locally, act Globally…

Page 12: Social Buzz Cairns | Instagram Workshop

Lets Get Social…

Page 13: Social Buzz Cairns | Instagram Workshop

Break to Network

Page 14: Social Buzz Cairns | Instagram Workshop

Hash Tags Dos and Don’ts

• #hashtag Do• Do take time to research your industry and niche• Do participate in the use of #hashtags to build

your brand• Do follow those using your hashtags or

competitors• Do create brief or short #hashtags• Do research websites to help you Google Hashtags

Page 15: Social Buzz Cairns | Instagram Workshop

Hash Tags Dos and Don’ts

• #hashtag Don’t• Don’t Forget # are a tool that can be used to do damage.• Don’t underestimate the negative sentiment that might be

bottled up about your brand and unleashed via #• Don’t create hashtags that are too general and open to

broad interpretation or multiple meanings• Don’t use general trending hashtags for marketing i.e Just in

Beiber• Don’t create Hashtags for Brands that you don’t have

permission to use• Don’t over use them 2 to 10 is enough

Page 16: Social Buzz Cairns | Instagram Workshop

• Create an Account• Follow others and make comments• Be proactive and very social• 80/20 rule• Have heaps of fun• Use the tools listed to asssist you

Page 17: Social Buzz Cairns | Instagram Workshop

Time To Review & Questions?

• What have you learnt?• What is the next step?• What Action can you do this week?Next Social Buzz will be Mid AprilInstagram Workshop April $57 half day

Page 18: Social Buzz Cairns | Instagram Workshop

1. Download the Social Media App in the App Store $1.99

Purchase Social Media online Training for $99 social Buzz special Discounted from $197…

Up and Coming workshop on Instagram Early Bird Discount $57

1.

2.

3.

Page 19: Social Buzz Cairns | Instagram Workshop
Page 20: Social Buzz Cairns | Instagram Workshop