S H A R I N G Y O U R S T O R Y I N 1 4 0

C H A R A C T E R S

@ I S O C I A L F A N Z

Brian Fanzo - Ignite Talk 2015

My Voice, My Pictures, My Tweets, My Personal Brand Story

How Storytelling Leveraging Twitter Can Change The World!

E V E R Y O N E H A S A S T O R Y T O

T E L L Y O U ' R E B O R N W I T H I T …

@iSocialFanz #ShowUcare

Y O U R S T O R Y S T A R T S W I T H F I N D I N G Y O U R

V O I C E & E M B R A C I N G W H O Y O U A R E !

@iSocialFanz #ShowUcare

@ I S O C I A L F A N Z

“Nobody Can Tell Your Story, Share Your Passion & Explain Your Purpose Like

YOU!”

@iSocialFanz #ShowUcare

S O C I A L M E D I A W O N ’ T R E P L A C E A H A N D S H A K E B U T

S O C I A L W I L L P R O V I D E Y O U M O R E H A N D S H A K E S A N D

E V E N C H A N G E T H E 1 S T M E E T I N G F R O M A H A N D S H A K E

T O A H U G !

@iSocialFanz #ShowUcare

B E E A S Y T O B E F O U N D

People Follow YOU for YOU!

Every digital action you

take is a paragraph in

your story!

E N G A G E M E N T M A T T E R S

Think

2 Way Conversations

not

1 Way Communication!

@iSocialFanz #ShowUcare

S H A R E W H A T Y O U F I N D

V A L U A B L EI N S T E A D O F W H A T Y O U T H I N K O T H E R S W I L L L I K E

W E > M EC E L E B R A T E O T H E R S A N D H E L P T H E M A C H I E V E T H E I R G O A L S !

@iSocialFanz #ShowUcare

“Treat Every Tweet as Conversation in Public,

That Anyone Can Add Too, Share or Learn From!”

@iSocialFanz #ShowUcare

D O N ’ T T W E E T W H A T Y O U R N O T O K W I T H Y O U R M O M S E E I N G !

S T A N D O U T F R O M T H E C R O W DV I S U A L S , A U D I O A N D V I D E O A L L O W Y O U T O E X P A N D B E Y O N D T H E 1 4 0 C H A R A C T E R S

@iSocialFanz #ShowUcare

Build Relationships Online & Offline

@iSocialFanz #ShowUcare

F O C U S O N Y O U R C U R R E N T F O L L O W E R S N O T G A I N I N G

N E W O N E S O R W O R R Y I N G A B O U T T H O S E W H O U N F O L L O W

Y O U !

A L L Y O U N E E D I S O N E F O L L O W E R T O M A K E A D I F F E R E N C E !

@iSocialFanz #ShowUcare

E M B R A C E T H E P O W E R

O F T W I T T E R

C O M M U N I T I E S

Leverage the Power of Hashtags

Monitor & Engage Live Event Hashtags

Participate in Weekly Twitter Chats

@iSocialFanz #ShowUcare

L E V E R A G E T O O L S T O S C A L E

A U T O M A T I O N D O E S N ’ T = E A S Y B U T T O N

G I V I N G Y O U M O R E T I M E T O A C T I V E L Y E N G A G E

@iSocialFanz #ShowUcare

T W E A K - T E S T - T W E A K A G A I N - T W E E T - R E P E A T

A Tweet Today is Better than a Perfected Tweet Tomorrow

@iSocialFanz #ShowUcare

# S H O W U C A R EN O B O D Y W I L L E V E R S A Y Y O U H E L P T O O M U C H O R P R O V I D E T O O M U C H V A L U E !

@iSocialFanz #ShowUcare

B E

Y O U R S E L F

W H A T M A T T E R S M O S T

@iSocialFanz #ShowUcare

If You Suck Offline,

You’ll Probably Suck

Online!

So Don’t Suck!So

You

@ I S O C I A L F A N Z

140 Characters Might Seem Like A Limitation But

One Tweet, Can Create That One Conversation That Will

Lead To That One Relationship, That Will Change The World!