Upload
dick-price
View
198
Download
0
Tags:
Embed Size (px)
DESCRIPTION
An instructional Powerpoint that discusses how to use networking and online marketing to grow your Collaborative Practice
Citation preview
Sharing the Wisdom:How to Use Modern Marketing
ToolsDick Price, JD Ann Thaxton
October 19, 2013IACP Forum
Monday, October 21, 13
How do People Find Attorneys?
Monday, October 21, 13
Monday, October 21, 13
The Elevator Pitch
Monday, October 21, 13
Don’t Sell...
Monday, October 21, 13
Monday, October 21, 13
But first! Keywords.
Also, use an online keyword tool.
•Bing http://www.bing.com/toolbox/keywords•You Tube https://www.youtube.com/keyword_tool•Wordstream http://www.wordstream.com/keyword-tools
Monday, October 21, 13
Directories
Monday, October 21, 13
Website
Monday, October 21, 13
Blogs
Monday, October 21, 13
Social Media
Monday, October 21, 13
Monday, October 21, 13
Still LinkedIn
Monday, October 21, 13
Texas Style
Monday, October 21, 13
IACP LinkedIn Group
Monday, October 21, 13
Monday, October 21, 13
Facebook Page I
Monday, October 21, 13
Facebook Page II
Monday, October 21, 13
Good Looks & Charisma
Monday, October 21, 13
You Tube
Monday, October 21, 13
Google +
Monday, October 21, 13
AVVO
Monday, October 21, 13
Monday, October 21, 13
Practice Group Ideas for Marketing Collaborative Practice• Website
• Outreach by speakers
• Blog
• You Tube
Monday, October 21, 13
Showing Appreciation
Monday, October 21, 13
A Fun Promotion
VS.
Monday, October 21, 13
MHP Referral Project
• Purpose: to connect with therapists, build relationships, share information about Collaborative Law and increase Dick’s visibility
• We identified MHP’s in Fort Worth that were familiar by name, and who were geographically convenient.
• We mailed out a letter that included some information on Collaborative Law. We invited them to meet for lunch.
• Dick met with about 10 MHP’s and did get some business from our efforts.
Monday, October 21, 13
Monday, October 21, 13
We enjoyed our time with you. Please contact us with any questions.
Connect with us on social media. We will follow/like/link/connect back.
All of our connections can be found on our websites.
Thanks!
Dick Pricewww.pricelawfirmtx.com
Ann Thaxtonwww.atsocialmarketing.com
Monday, October 21, 13