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Scary social: 13 Cringeworthy brand fails of 2014

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Picture yourself at the movies, chomping on popcorn and catching the latest horror blockbuster. An uneasy feeling creeps up as you watch - something terrifying is undoubtedly going to happen. You’re tempted to turn your face from the screen and bury it into your neighbor’s shoulder. The reaction to watching a horror flick is similar to the way we felt every time we saw a social media brand fail this year. It was cringeworthy to watch, and yet we couldn’t turn away. In the spirit of Halloween, here are 13 scary social moments of 2014 - what went down, how the brand handled it - and our advice for next time.

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Page 1: Scary social: 13 Cringeworthy brand fails of 2014
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http://www.washingtonpost.com/blogs/style-blog/wp/2014/09/05/pinterest-congratulates-single-people-on-their-nonexistent-upcoming-weddings/?utm_content=buffer14d61&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer
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http://www.msnbc.com/morning-joe/ann-coulters-mocks-bring-back-our-girls-backfires-twitter
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http://chicagoist.com/2014/09/10/cheesies_the_latest_company_to_have.php
http://chicagoist.com/2014/09/10/cheesies_the_latest_company_to_have.php
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http://www.techtimes.com/articles/16725/20140929/donald-trumps-latest-twitter-mistake-retweeting-serial-killers.htm
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http://www.theguardian.com/global/2014/jun/11/jk-rowling-abused-on-twitter-after-referendum-donation-scottish-charity-investigated
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http://www.cnet.com/uk/news/lg-mocks-apples-bent-iphone-but-uses-an-iphone-to-send-its-tweet/
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http://jezebel.com/people-magazine-deletes-offensive-tweets-about-viola-da-1639390681
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http://www.adweek.com/adfreak/zzzquil-gets-awkward-mlk-day-tweet-155084
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http://www.washingtonpost.com/blogs/post-politics/wp/2014/08/25/british-embassy-apologizes-for-tweet-commemorating-the-burning-the-white-house-but-not-for-the-actual-burning-of-the-white-house/
http://www.washingtonpost.com/blogs/post-politics/wp/2014/08/25/british-embassy-apologizes-for-tweet-commemorating-the-burning-the-white-house-but-not-for-the-actual-burning-of-the-white-house/
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http://www.buzzfeed.com/ryanhatesthis/the-nypd-just-learned-a-very-valuable-lesson-about-asking-th
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http://www.businessinsider.com/deltas-world-cup-twitter-ghana-giraffe-2014-6
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http://www.wxyz.com/news/digiorno-pizza-tweet-using-whyistayed-leaves-company-apologizing-on-twitter
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http://www.buzzfeed.com/ryanhatesthis/us-airways-just-tweeted-out-one-of-the-most-graphic-things-y
http://www.buzzfeed.com/ryanhatesthis/us-airways-just-tweeted-out-one-of-the-most-graphic-things-y
http://www.buzzfeed.com/ryanhatesthis/us-airways-just-tweeted-out-one-of-the-most-graphic-things-y
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http://www.brafton.com/blog/royalbaby-backlash-how-not-to-ride-trending-social-content-waves
http://www.brafton.com/blog/a-lesson-in-how-not-to-engage-in-social-media-marketing
http://www.brafton.com/news/dont-let-user-generated-content-make-butt-social-media-jokes
http://www.brafton.com/blog/b2b-social-marketing-doesnt-boring-15-campaigns-nail
http://www.brafton.com/blog/barbie-joining-linkedin-wasnt-ridiculous-thing-weve-heard-yet

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