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PHOTO APPS JAC KSON SULLIVA N

Photo apps

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Page 1: Photo apps

PHOTO

APPS

J AC K S O N S

U L L I VA N

Page 2: Photo apps

USE & CRITERIATo be used for personal professional development in order to network and

demonstrate skills to photographers(my potential clients)

Criteria1. # of users. This will reflect how many photographers are on there to see my work2. Compatibility with Facebook. Can I post these photos on Facebook easily?3. Compatibility with twitter. It is important for me to be able to cross promote to

Twitter.4. Quality of images uploaded. (file size) Will my photos look bad once uploaded?5. In app editing. Can I edit my photos while there or do I need to do that elsewhere?6. Print sales. Can customers or others purchase prints for their personal use?7. Existing account. Do I currently have a presence on the app?8. Cost. Does it cost anything? How much?9. Ease of download. How easy is it for someone to steal my photo from the site?10. Design/ease of use. Is the app visually/technically appealing?

Page 3: Photo apps

THE CONTENDERS

I N S T A G R A MDedicated

photo sharing site. Their forte is their simple, well developed mobile applications complete with filters and easy posting

Designed for use by photographers to store photos and also to showcase work to clients and provide a simple place to both view and purchase prints

S M U G M U GB E H A N C E

An Adobe subsidiary, Focused on fine art and showing off the portfolios of various visual artists of various mediums within the photography field.

Page 4: Photo apps

COMPARISONInstagram Behance Smug Mug

Users 500M Monthly 1.5M(2012) “Millions of passionate customers, Billions of happy photos”

Twitter compatible?

Yes, Link Yes, Link Yes, Link

Facebook compatible?

Yes, single photos.

Yes, Entire projects

Yes, entire albums.

Max file size 11.6 Megapixels

32 Megapixels 210 Megapixels

Editing Tools YES NO NOPrint sales NO NO YESExisting account

YES YES NO

Cost Free(Ads) Free $3-25/Mo.Ease of download

Screenshot only

Simple right click.

Optional.

Ease of use Slick and easy to use in a variety of mediums.

The behance site looks and feels like a fine art gallery, I’m nervous to touch anything as I feel I may break one of the exhibits.

Simple, intuitive upload and showcasing features

Page 5: Photo apps

EXAMPLES OF PROFILES

Page 6: Photo apps

CONCLUSIONFor the reasons of cost, ease of use, number of users and

editing tools. I will use Instagram primarily for my professional photo networking.

If I have the need to present a digital portfolio, I will use behance, and if I need to host files for sale or for presentation, I will use smug mug.

My current goal is to reach the breadth of local photographers and Instagram is the best suited tool for that purpose.

www.instagram.comwww.behance.netwww.smugmug.com