Outstanding, average or

third-rate:

what is your blog

quotient?

A third-rate blog first...

A blog sucks if

× It has irrelevant content and too

many advertisements.

× Visitors have to work hard to find

relevant content.

× The text has spelling, grammar and

factual errors.

× Visitors are slapped with obtrusive

pop-ups.

An average blog...

An average quality blog has

Amateurish use of colors and

spaces.

Unreadable text because of quirky

font or poor contrast.

Content of not so good standard.

Too many widgets, advertisements,

animations.

The outstanding blog...

The following features make a blog

outstanding:

Regularity in posting content

High-quality content; also expertise

Great, clean, looks that fit the genre

Easy and clear navigation: you can

find relevant content in 1-2 clicks.

Good engagement with visitors

Where does your blog fit

in?

Review your blog regularly to find its

weaknesses and address them.

Be unsparing when reviewing; check

this link for much more detailed

parameters on which to test the blog.

Keep the main objective of the blog in

mind when making changes. Ask

yourself, what for are you running the

blog.

In most cases you don’t need technical

skills or paid services; but invest in

them if your objective / goal requires

that.