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Domestic P2P Transactions Venmo Square Paypal Google Wallet Credit Card Payment Fees 3% Not Offered 2.9%+$0.3 2.9%+$0.3
Debit Card Payment Fees Free Free 2.9%+$0.3 2.9%+$0.3
Bank Account Transfer Fees Free Not Offered Free Free
Drivers for FB entering into this market
Drivers for Cross Border P2P Transactions Big Market Very Expensive (Global avg cost of Remittance - 8.1% - Max in China - 10.9%) Still largely Offline Very inefficient with high cost
Value added services
Target Market ( Consider top 10 countries )
TRV ($Bn) FB User Base (Mn) Emigrants TRV/Emigrant
India $70 110 11.4 $6,140China $60 0.9 8.3 $7,229Philippines $25 38 4.3 $5,698Mexico $23 54 11.9 $1,950Nigeria $21 12.6 1 $20,600
Egypt $21 20 3.7 $5,541France $20 30 1.7 $11,471Bangladesh $14 9.2 5.4 $2,611Pakistan $14 15.6 4.7 $2,979Germany $14 28 3.5 $3,914
Top 10 Receipient Nations by Volume($Bn)
Target Market ( Consider top 10 countries )
Commission from Remittance services ($Bn) = Sum total of “TRV per Year ($Bn)” from Top 10 Countries. Calculation below shows the growth/adoption of FB remittance ( you can use this as lever and project numbers based on your inputs )
2015 2016 2017 2018Total X-Border P2P Remittance ($Bn) $10 $22 $49 $81
Avg Cost of Remittance ( Below global average ) 7.5% 7.2% 7.0% 6.8%
Commission from Remittance servcie ($Bn) $0.75 $1.59 $3.43 $5.50
Target Market ( Consider top 10 countries ) 2015 2016 2017 2018
TRV/Emigrant per yr $6,140 $7,061 $8,121 $9,339
% Growth 15% 15% 15% 15%
Emigrants (Mn) 11.4 11.4 11.4 11.4
FB Adoption Rate 5% 10% 20% 30%
X-Border P2P Payment using FB (Mn)
0.57 1.14 2.28 3.42
TRV per Year ($Bn) $4 $8 $19 $32
TRV/Emigrant per yr $5,698 $6,267 $6,894 $7,584
% Growth 10% 10% 10% 10%
Emigrants (Mn) 4.3 4.3 4.3 4.3
FB Adoption Rate 5% 10% 20% 30%
X-Border P2P Payment using FB (Mn)
0.215 0.43 0.86 1.29
TRV per Year ($Bn) $1 $3 $6 $10
India
Philippines
Target Market ( Consider top 10 countries )
TRV/Emigrant per yr $1,950 $2,106 $2,274 $2,456
% Growth 8% 8% 8% 8%
Emigrants (Mn) 11.9 11.9 11.9 11.9
FB Adoption Rate 5% 10% 20% 30%
X-Border P2P Payment using FB (Mn)
0.595 1.19 2.38 3.57
TRV per Year ($Bn) $1 $3 $5 $9
TRV/Emigrant per yr $20,600 $22,248 $24,028 $25,950
% Growth 8% 8% 8% 8%
Emigrants (Mn) 1 1 1 1
FB Adoption Rate 5% 10% 20% 30%
X-Border P2P Payment using FB (Mn)
0.05 0.1 0.2 0.3
TRV per Year ($Bn) $1 $2 $5 $8
Mexico
Nigeria
Target Market ( Consider top 10 countries )
TRV/Emigrant per yr $11,471 $12,388 $13,379 $14,450
% Growth 8% 8% 8% 8%
Emigrants (Mn) 1.7 1.7 1.7 1.7
FB Adoption Rate 5% 10% 20% 30%
X-Border P2P Payment using FB (Mn)
0.085 0.17 0.34 0.51
TRV per Year ($Bn) $1 $2 $5 $7
TRV/Emigrant per yr $2,611 $2,820 $3,046 $3,289
% Growth 8% 8% 8% 8%
Emigrants (Mn) 5.4 5.4 5.4 5.4
FB Adoption Rate 5% 10% 20% 30%
X-Border P2P Payment using FB (Mn)
0.27 0.54 1.08 1.62
TRV per Year ($Bn) $1 $2 $3 $5
France
Bangladesh
Target Market ( Consider top 10 countries )
TRV/Emigrant per yr $2,979 $3,217 $3,474 $3,752
% Growth 8% 8% 8% 8%
Emigrants (Mn) 4.7 4.7 4.7 4.7
FB Adoption Rate 5% 10% 20% 30%
X-Border P2P Payment using FB (Mn)
0.235 0.47 0.94 1.41
TRV per Year ($Bn) $1 $2 $3 $5
TRV/Emigrant per yr $3,914 $4,227 $4,566 $4,931
% Growth 8% 8% 8% 8%
Emigrants (Mn) 3.5 3.5 3.5 3.5
FB Adoption Rate 5% 10% 20% 30%
X-Border P2P Payment using FB (Mn)
0.175 0.35 0.7 1.05
TRV per Year ($Bn) $1 $1 $3 $5
Pakistan
Germany