ANALYSIS OF PROFESSIONAL MAGAZINE FRONT COVERSBY JACK ETTINGER

MOJ

O

Masthead

The masthead is the title of the

magazine and is place at the

top of the magazine front cover.

In this case Mojo magazines has

a big bold white front and is at

the top of the page.

Cover lines

The cover lines lets the reader know what's

in the magazine. The cover lines also relates

to the main and secondary images. The

cover line consists of articles on“The Smiths“,

"On the road with Tune-yards”,“Radiohead”,

“Dinosaur JR”, “Bill Fay”, “Johnny Marr”,

“Morrissey Kraftwerk”, “Mod Olympics”,

“Vangelis speaks” , “The birth of a legend..”

Cover star/main image

The main image is usually a band or individual singer,

which is also known as cover stars. This main image is

a medium long shot of the band the Smiths. The

image uses direct address to draw the reader to buy

the magazine and allow the reader to read the article

on the smiths.

Barcode

The barcode is always on the front cover of a

magazine. Putting a barcode on an item means it can

easily be tracked and counted. The barcode tends to

be in the bottom right hand cover either landscape or

horizontal. On this magazine case its at the bottom and

landscape.

Puff

The puff is an extra piece of advertising on the magazine. On

this magazine front cover it is saying, about reviews on page

147.One is saying about a free Dvds and the another is

advertising the sex pistols. tour.

Secondary images

The secondary images relates to the smaller cover lines. In this case the secondary image on this

magazine is small and in the top right hand corner. This image is a medium close up of a man

wearing a hat. This image relates to the cover line next to it.The

Issue information

The issue information tells the reader the information of

the magazine issue, like the price. This magazine issue

has the price in the barcode but doesn’t have the

issue number on the front breaking the codes and

conventions of magazines.

House style

The house style is the presentation and layout

of written material. The mojo magazine’s

layout is very organised. The colour scheme to

this front cover is is Blue, White and black. The

main front colour image has a range of blue

and white shades. The cover lines are white

and blue. There are the odd colours of black,

in the image.

Positioning Statement

The positioning statement is used to invite the reader to

the magazine because the positioning statement looks

professional all and they are stating clearly that they

are a music magazine.

QMasthead

The masthead is the title of the magazine and is

place at the top of the magazine front cover. In this

case Q magazines has a big bold white front in a

red box and is to left on the top of the page. This is a

trend throughout Q’s magazine issues.

Sub-headings

The sub heading is used for more

information under the main cover line.

On this magazine front cover it says

about the “how broken hands ,

competing haircuts….”

Cover lines

The cover lines lets the reader know

what's in the magazine. The cover lines

also relates to the main and secondary

images. The cover line consists of

articles on "Artic monkeys” , “White lies”,

“On beards, booze & baking cakes for

muse”, “Richard Brandon” any many

more. The cover lines are very similar to

mojo as they consists of cover lines

after artist and articles.

Skyline and Banners

The skyline is a different word for banner. Used to

attract the reader, it is always at the top of the

page and stands out on the article. The banner is

used to make certain cover lines stand out more.

The banner is used to make the cover line “The Q

interview” stand d out.

Cover star/main image

The main image is usually a band or individual

singer, which is also known as cover stars. This main

image is a medium long shot of the band the artic

monkeys . The image uses direct address to draw

the reader to buy the magazine and allow the

reader to read the article on the artic monkeys ,as

lead singer of the band is looking right at the reader.

Barcode

The barcode is always on the front cover of a

magazine. Putting a barcode on an item

means it can easily be tracked and counted.

The barcode tends to be in the bottom right

hand cover either landscape or horizontal. On

this magazine case its at the bottom and

landscape. Like the mojo magazine.

Puff

The puff is an extra piece of advertising on the that.

On this magazine there is a 12-page special. This front

cover has less puffs than the mojo magazine.

Secondary images

The secondary images relates to the smaller cover

lines. In this case the secondary image on this

magazine is small and in the top right hand

corner. This image of a article in the magazine. The

image relates to the colver line next to it. The mojo

magazine has the same feature but that a

medium close up of a man wearing a hat.

Issue information

The issue information tells the reader the information of the magazine issue, like the

price. This magazine issue has the price in the barcode but doesn’t have the issue

number on the front breaking the codes and conventions of magazines. Like the

Mojo magazine front cover.

House style

The house style is the presentation and layout of written

material. The Q magazine’s layout is very organised. The

colour scheme to this front cover is red, white, black and

dark blue. The main front colour image has a range of blue

and black shades. The cover lines are white and blue. The

masthead stands out form the rest of the front cover

because the masthead is red and white, standing out from

the dark image, of the Artic monkeys.

Positioning Statement

The positioning statement is used to invite the reader to

the magazine because the positioning statement looks

professional all and they are stating clearly that there is

a the Q interview, which is the artic monkeys.

NME

Masthead

The masthead is the title of the magazine

and is place at the top of the magazine front

cover. In this case Nme magazines has a big

bold white front and is to left on the top of

the page. This is a trend throughout the

magazine industry.

Sub-headings

The sub heading is used for more

information under the main cover line. On

this magazine front cover it says about the

“The true face of a modern American icon”

Cover lines

The cover lines lets the reader

know what's in the magazine. The

cover lines also relates to the

main and secondary images. The

cover line consists of articles on

“I’m a psycho” , “Lana Delray” ,

“Noel Gallagher” ,”Pete Doherty”

,Enter Shikari” and many more.

The cover line are same as Q and

mojo magazine because they

have the same style of cover, like

the name of artist and articles in

the magazine issue.

Cover star/main image

The main image is usually a band or individual singer,

which is also known as cover stars. This main image is a

medium long shot of the artist Lana Delrey. The image

uses direct address to draw the reader to buy the

magazine and allow the reader to read the article on

the artic monkeys ,as lead singer of the band is looking

right at the reader.

Barcode

The barcode is always on the front cover of a

magazine. Putting a barcode on an item

means it can easily be tracked and counted.

The barcode tends to be in the bottom right

hand cover either landscape or horizontal. On

this magazine case its at the bottom and

landscape. Like the mojo and Q magazine.

Puff

The puff is an extra piece of advertising

on the that. On this magazine there is a

puff saying “Free posters-sex pistols-

Nirvana-Bob-Marley”

Secondary images

The secondary images relates to the smaller cover

lines. In this case there are two secondary image on

this magazine is small and in the top right hand corner,

of two different men. The image relates to the puff

next to it ,making the front cover confront the

conventions of a music magazine .The mojo and Q

have the same features but there's conforms by having

them relates to the smaller cover lines.

House style

The house style is the presentation and layout of written

material. The Nme magazine’s layout is very organised.

The colour scheme to this front cover is red, white,

black and light and dark blue. The main front colour

image has white and red on it and the American flag in

the background matching the house style. The cover

lines are white and blue and black. The masthead

stands out from the red and blue colours.

Issue information

The issue information tells the reader the information of the magazine issue, like the price. This

magazine issue has the price in the barcode but doesn’t have the issue number on the front breaking

the codes and conventions of magazines. Like the Mojo and Q magazine front cover.

Positioning Statement

The positioning statement is used to invite the reader to

the magazine because the positioning statement looks

professional all and they are stating clearly that there is

a the Q interview, which is the artic monkeys.